After a strong performance in 2021, both retail volume and retail constant value sales (2022 prices) of consumer appliances slowed significantly in 2022, as mounting inflationary pressure led a growing number of local consumers to rein in their discretionary spending and delay big-ticket purchases.
The Consumer Appliances in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Consumer Appliances in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
EXECUTIVE SUMMARY- Consumer appliances in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for consumer appliances?
- Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023
- Table 2 Replacement Cycles of Consumer Appliances by Category 2018-2023
- Table 3 Sales of Consumer Appliances by Category: Volume 2017-2022
- Table 4 Sales of Consumer Appliances by Category: Value 2017-2022
- Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
- Table 6 Sales of Consumer Appliances by Category: % Value Growth 2017-2022
- Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
- Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
- Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
- Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
- Table 11 Sales of Small Appliances by Category: Volume 2017-2022
- Table 12 Sales of Small Appliances by Category: Value 2017-2022
- Table 13 Sales of Small Appliances by Category: % Volume Growth 2017-2022
- Table 14 Sales of Small Appliances by Category: % Value Growth 2017-2022
- Table 15 NBO Company Shares of Major Appliances: % Volume 2018-2022
- Table 16 LBN Brand Shares of Major Appliances: % Volume 2019-2022
- Table 17 NBO Company Shares of Small Appliances: % Volume 2018-2022
- Table 18 LBN Brand Shares of Small Appliances: % Volume 2019-2022
- Table 19 Distribution of Major Appliances by Format: % Volume 2017-2022
- Table 20 Distribution of Small Appliances by Format: % Volume 2017-2022
- Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2022-2027
- Table 22 Forecast Sales of Consumer Appliances by Category: Value 2022-2027
- Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2022-2027
- Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2022-2027
- Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2022-2027
- Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2022-2027
- Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2022-2027
- Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2022-2027
- Table 29 Forecast Sales of Small Appliances by Category: Volume 2022-2027
- Table 30 Forecast Sales of Small Appliances by Category: Value 2022-2027
- Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2022-2027
- Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2022-2027
- Summary 1 Research Sources
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Inflationary pressure squeezes consumers, driving a decline in demand
- Amid a sharp rise in the price of electricity, consumers are now more concerned with energy efficiency
- E-commerce continues to narrow the gap to appliances and electronics specialists
- Economic downturn will continue to undermine demand
- Shrinking household size will boost demand for smaller fridges
- E-commerce will continue to grow in importance
- Table 33 Sales of Refrigeration Appliances by Category: Volume 2017-2022
- Table 34 Sales of Refrigeration Appliances by Category: Value 2017-2022
- Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2017-2022
- Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2017-2022
- Table 37 Sales of Freezers by Format: % Volume 2017-2022
- Table 38 Sales of Freezers by Volume Capacity: % Volume 2017-2022
- Table 39 Sales of Fridge Freezers by Format: % Volume 2017-2022
- Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2017-2022
- Table 41 Sales of Fridge Freezers by Connected Appliances: % Volume 2018-2022
- Table 42 Sales of Fridges by Volume Capacity: % Volume 2017-2022
- Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2018-2022
- Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2019-2022
- Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2018-2022
- Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2018-2022
- Table 47 NBO Company Shares of Built-in Fridges: % Volume 2018-2022
- Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2018-2022
- Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2017-2022
- Table 50 Production of Refrigeration Appliances: Total Volume 2017-2022
- Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2022-2027
- Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2022-2027
- Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2022-2027
- Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Surging inflation wipes out volume sales growth
- Demand for freestanding home laundry appliances slumps
- BSH Electrodomésticos España SA continues to lead with its Balay and Bosch brands
- No more than modest growth in retail volume sales
- Connected devices will continue to grow in popularity
- E-commerce will steadily grow in importance
- Table 55 Sales of Home Laundry Appliances by Category: Volume 2017-2022
- Table 56 Sales of Home Laundry Appliances by Category: Value 2017-2022
- Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2017-2022
- Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2017-2022
- Table 59 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2017-2022
- Table 60 Sales of Automatic Washing Machines by Format: % Volume 2017-2022
- Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2017-2022
- Table 62 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2018-2022
- Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2018-2022
- Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2019-2022
- Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2017-2022
- Table 66 Production of Home Laundry Appliances: Total Volume 2017-2022
- Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2022-2027
- Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2022-2027
- Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2022-2027
- Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Inflationary surge crunches demand
- 2021’s sharp rise in unit pricing is partially reversed
- BSH Electrodomésticos España maintains a strong leadership position
- Demand growth will be no more than marginal
- Shrinking home and household size will boost demand for smaller models
- Built-in dishwashers will continue to perform well
- Table 71 Sales of Dishwashers by Category: Volume 2017-2022
- Table 72 Sales of Dishwashers by Category: Value 2017-2022
- Table 73 Sales of Dishwashers by Category: % Volume Growth 2017-2022
- Table 74 Sales of Dishwashers by Category: % Value Growth 2017-2022
- Table 75 Sales of Dishwashers by Format: % Volume 2017-2022
- Table 76 Sales of Dishwashers by Connected Appliances: % Volume 2018-2022
- Table 77 NBO Company Shares of Dishwashers: % Volume 2018-2022
- Table 78 LBN Brand Shares of Dishwashers: % Volume 2019-2022
- Table 79 Distribution of Dishwashers by Format: % Volume 2017-2022
- Table 80 Production of Dishwashers: Total Volume 2017-2022
- Table 81 Forecast Sales of Dishwashers by Category: Volume 2022-2027
- Table 82 Forecast Sales of Dishwashers by Category: Value 2022-2027
- Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2022-2027
- Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Economic slowdown dents, but does not derail, growth
- More consumers mend and make do or look for used replacements
- BSH and Teka deepen their dominance
- Slowing housing market and elevated inflation will weigh on demand
- Energy-efficient and smart appliances will grow in popularity
- Freestanding offerings will grow in popularity
- Table 85 Sales of Large Cooking Appliances by Category: Volume 2017-2022
- Table 86 Sales of Large Cooking Appliances by Category: Value 2017-2022
- Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2017-2022
- Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2017-2022
- Table 89 Sales of Built-in Hobs by Format: % Volume 2017-2022
- Table 90 Sales of Ovens by Connected Appliances: % Volume 2018-2022
- Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2018-2022
- Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2019-2022
- Table 93 NBO Company Shares of Built-in Hobs: % Volume 2018-2022
- Table 94 NBO Company Shares of Ovens: % Volume 2018-2022
- Table 95 NBO Company Shares of Cooker Hoods: % Volume 2018-2022
- Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2018-2022
- Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2018-2022
- Table 98 NBO Company Shares of Cookers: % Volume 2018-2022
- Table 99 NBO Company Shares of Range Cookers: % Volume 2018-2022
- Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2017-2022
- Table 101 Production of Large Cooking Appliances: Total Volume 2017-2022
- Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2022-2027
- Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2022-2027
- Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2022-2027
- Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Post-pandemic recovery in demand derailed by inflationary pressure
- LG continues to lead a fragmented marketplace
- Combination ovens increasingly popular
- Housing slowdown will hit demand for built-in microwaves
- Manufacturers will look to innovation to drive growth
- E-commerce will continue to grow in importance
- Table 106 Sales of Microwaves by Category: Volume 2017-2022
- Table 107 Sales of Microwaves by Category: Value 2017-2022
- Table 108 Sales of Microwaves by Category: % Volume Growth 2017-2022
- Table 109 Sales of Microwaves by Category: % Value Growth 2017-2022
- Table 110 Sales of Microwaves by Connected Appliances: % Volume 2018-2022
- Table 111 NBO Company Shares of Microwaves: % Volume 2018-2022
- Table 112 LBN Brand Shares of Microwaves: % Volume 2019-2022
- Table 113 Distribution of Microwaves by Format: % Volume 2017-2022
- Table 114 Forecast Sales of Microwaves by Category: Volume 2022-2027
- Table 115 Forecast Sales of Microwaves by Category: Value 2022-2027
- Table 116 Forecast Sales of Microwaves by Category: % Volume Growth 2022-2027
- Table 117 Forecast Sales of Microwaves by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Sharp rise in unit price boosts retail constant value sales
- Led by Thermomix, food processors remain the top performer
- Wireless blenders growing in popularity
- Increased health consciousness will help to drive strong growth in demand for food processors
- Retail volume sales of mixers set for marginal decline
- E-commerce will continue to grow in importance as a distribution channel
- Table 118 Sales of Food Preparation Appliances by Category: Volume 2017-2022
- Table 119 Sales of Food Preparation Appliances by Category: Value 2017-2022
- Table 120 Sales of Food Preparation Appliances by Category: % Volume Growth 2017-2022
- Table 121 Sales of Food Preparation Appliances by Category: % Value Growth 2017-2022
- Table 122 NBO Company Shares of Food Preparation Appliances: % Volume 2018-2022
- Table 123 LBN Brand Shares of Food Preparation Appliances: % Volume 2019-2022
- Table 124 Distribution of Food Preparation Appliances by Format: % Volume 2017-2022
- Table 125 Forecast Sales of Food Preparation Appliances by Category: Volume 2022-2027
- Table 126 Forecast Sales of Food Preparation Appliances by Category: Value 2022-2027
- Table 127 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2022-2027
- Table 128 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Light fryers the star of the show
- Pods continue to dominate coffee machines
- As daily life normalises, demand for breadmakers dips
- Demand will continue to shift from deep fat fryers to light fryers
- Persistence of working from home will limit decline in retail volume sales of coffee machines
- Breadmakers are down but far from out
- Table 129 Sales of Small Cooking Appliances by Category: Volume 2017-2022
- Table 130 Sales of Small Cooking Appliances by Category: Value 2017-2022
- Table 131 Sales of Small Cooking Appliances by Category: % Volume Growth 2017-2022
- Table 132 Sales of Small Cooking Appliances by Category: % Value Growth 2017-2022
- Table 133 Sales of Freestanding Hobs by Format: % Volume 2017-2022
- Table 134 NBO Company Shares of Small Cooking Appliances: % Volume 2018-2022
- Table 135 LBN Brand Shares of Small Cooking Appliances: % Volume 2019-2022
- Table 136 Distribution of Small Cooking Appliances by Format: % Volume 2017-2022
- Table 137 Forecast Sales of Small Cooking Appliances by Category: Volume 2022-2027
- Table 138 Forecast Sales of Small Cooking Appliances by Category: Value 2022-2027
- Table 139 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2022-2027
- Table 140 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- Increasingly sophisticated robotic vacuum cleaners drive growth
- Cylinder vacuum cleaners remain dominant, but stick models are a growing niche
- Affordable pricing helps Cecotec overtake Groupe SEB’s Rowenta
- Robotic vacuum cleaners will eclipse cylinder models
- Improved battery life will help to boost demand for stick vacuum cleaners
- E-commerce will overtake hypermarkets and narrow the gap to appliances and electronics specialists
- Table 141 Sales of Vacuum Cleaners by Category: Volume 2017-2022
- Table 142 Sales of Vacuum Cleaners by Category: Value 2017-2022
- Table 143 Sales of Vacuum Cleaners by Category: % Volume Growth 2017-2022
- Table 144 Sales of Vacuum Cleaners by Category: % Value Growth 2017-2022
- Table 145 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2018-2022
- Table 146 NBO Company Shares of Vacuum Cleaners: % Volume 2018-2022
- Table 147 LBN Brand Shares of Vacuum Cleaners: % Volume 2019-2022
- Table 148 Distribution of Vacuum Cleaners by Format: % Volume 2017-2022
- Table 149 Forecast Sales of Vacuum Cleaners by Category: Volume 2022-2027
- Table 150 Forecast Sales of Vacuum Cleaners by Category: Value 2022-2027
- Table 151 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2022-2027
- Table 152 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- More consumers want to replicate the hair care salon experience at home
- Other oral care appliances remain the top performer
- Rowenta and Philips lead hair care, but Dyson is growing in popularity among more affluent consumers
- Other oral care appliances will remain the top performer
- High level of social media use will continue to boost demand for hair care appliances
- E-commerce will continue to narrow the gap to appliances and electronics specialists
- Table 153 Sales of Personal Care Appliances by Category: Volume 2017-2022
- Table 154 Sales of Personal Care Appliances by Category: Value 2017-2022
- Table 155 Sales of Personal Care Appliances by Category: % Volume Growth 2017-2022
- Table 156 Sales of Personal Care Appliances by Category: % Value Growth 2017-2022
- Table 157 Sales of Body Shavers by Format: % Volume 2017-2022
- Table 158 Sales of Hair Care Appliances by Format: % Volume 2017-2022
- Table 159 NBO Company Shares of Personal Care Appliances 2018-2022
- Table 160 LBN Brand Shares of Personal Care Appliances 2019-2022
- Table 161 Distribution of Personal Care Appliances by Format: % Volume 2017-2022
- Table 162 Forecast Sales of Personal Care Appliances by Category: Volume 2022-2027
- Table 163 Forecast Sales of Personal Care Appliances by Category: Value 2022-2027
- Table 164 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2022-2027
- Table 165 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2022-2027
KEY DATA FINDINGS
2022 DEVELOPMENTS
- A long, hot summer boosts demand for air conditioners and cooling fans
- Renters appreciate the flexibility of portable air conditioners
- Air purifiers are going mainstream
- Persistent concern about urban air quality will continue to support strong demand growth for air purifiers
- Climate change will increasingly make air conditioners essential in some regions
- E-commerce will continue to grow in importance, particularly for cooling fans and air purifiers
- Table 166 Sales of Air Treatment Products by Category: Volume 2017-2022
- Table 167 Sales of Air Treatment Products by Category: Value 2017-2022
- Table 168 Sales of Air Treatment Products by Category: % Volume Growth 2017-2022
- Table 169 Sales of Air Treatment Products by Category: % Value Growth 2017-2022
- Table 170 Sales of Air Conditioners by Connected Appliances: % Volume 2018-2022
- Table 171 NBO Company Shares of Air Treatment Products: % Volume 2018-2022
- Table 172 LBN Brand Shares of Air Treatment Products: % Volume 2019-2022
- Table 173 Distribution of Air Treatment Products by Format: % Volume 2017-2022
- Table 174 Production of Air Conditioners: Total Volume 2017-2022
- Table 175 Forecast Sales of Air Treatment Products by Category: Volume 2022-2027
- Table 176 Forecast Sales of Air Treatment Products by Category: Value 2022-2027
- Table 177 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2022-2027
- Table 178 Forecast Sales of Air Treatment Products by Category: % Value Growth 2022-2027