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Sleep Aids in Greece

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    Report

  • 23 Pages
  • September 2023
  • Region: Greece
  • Euromonitor International
  • ID: 1214865
The key growth driver in sleep aids in terms of ingredients is melatonin. The variety and availability of products based on melatonin increased dramatically at the end of the review period. The launch of Procter & Gamble’s ZzzQuil Nature made a significant contribution to the consumer base of melatonin-based products, as well as to attracting new consumers to sleep aids, generally.

The analyst's Sleep Aids in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sleep Aids market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SLEEP AIDS IN GREECEKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Melatonin-based products drive growth
  • Socio-economic developments are favourable to sector performance
  • Consumer awareness is growing and social taboos are subsiding
PROSPECTS AND OPPORTUNITIES
  • Sleep aids gaining essential status?
  • Investment will remain high
  • Growth in CBD could hinder sleep aids’ performance
CATEGORY DATA
  • Table 1 Sales of Sleep Aids: Value 2018-2023
  • Table 2 Sales of Sleep Aids: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Sleep Aids: % Value 2019-2023
  • Table 4 LBN Brand Shares of Sleep Aids: % Value 2020-2023
  • Table 5 Forecast Sales of Sleep Aids: Value 2023-2028
  • Table 6 Forecast Sales of Sleep Aids: % Value Growth 2023-2028
CONSUMER HEALTH IN GREECE
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources