Retailing in Estonia

  • ID: 1214939
  • Report
  • Region: Estonia
  • 69 pages
  • Euromonitor International
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Performance in retailing depends heavily on general economic performance. In 2016, according to Statistics Estonia, Estonia’s GDP increased year on year by 1.6%, up from 1.1% in 2015. However, at the beginning of 2017, growth accelerated. In the first quarter of 2017, GDP growth was 4.4% and in Q2 2017, year-on-year growth reached 5.7%. In the first half of 2017, one of the strongest sectors was construction.

The Retailing in Estonia report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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RETAILING IN ESTONIA

List of Contents and Tables
  • Executive Summary
  • Stagnation in Previous Years Replaced by Economic Growth in 2017
  • Retailers React Negatively To New Government Legislation
  • Pressure on Rising Labour Costs Intensifies in Estonian Retailing
  • Consumers Expect More Pleasant and Convenient Shopping Experiences
  • Usage of Data Becomes Greater in Retailing
  • Operating Environment
  • Informal Retailing
  • Opening Hours
  • Summary 1 Standard Opening Hours by Channel Type 2017
  • Physical Retail Landscape
  • Cash and Carry
  • Seasonality
  • Payments and Delivery
  • Emerging Business Models
  • Market Data
  • Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
  • Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
  • Table 3 Sales in Store-Based Retailing by Channel: Value 2012-2017
  • Table 4 Sales in Store-Based Retailing by Channel: % Value Growth 2012-2017
  • Table 5 Store-Based Retailing Outlets by Channel: Units 2012-2017
  • Table 6 Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
  • Table 7 Sales in Non-Store Retailing by Channel: Value 2012-2017
  • Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
  • Table 9 Retailing GBO Company Shares: % Value 2013-2017
  • Table 10 Retailing GBN Brand Shares: % Value 2014-2017
  • Table 11 Store-based Retailing GBO Company Shares: % Value 2013-2017
  • Table 12 Store-based Retailing GBN Brand Shares: % Value 2014-2017
  • Table 13 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
  • Table 14 Non-Store Retailing GBO Company Shares: % Value 2013-2017
  • Table 15 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
  • Table 16 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
  • Table 17 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
  • Table 18 Forecast Sales in Store-Based Retailing by Channel: Value 2017-2022
  • Table 19 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2017-2022
  • Table 20 Forecast Store-Based Retailing Outlets by Channel: Units 2017-2022
  • Table 21 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
  • Table 22 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
  • Table 23 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022
  • Definitions
  • Sources
  • Summary 2 Research Sources
  • Headlines
  • Prospects
  • Online Grocery Retailing Develops Modestly
  • Self-service Checkouts Are Developing Well in Estonia
  • Discounters Face Change
  • Competitive Landscape
  • R-kiosk Develops New Convenience Stores Concept
  • Despite Relatively Poor Performance, Prisma Peremarket Plans for Expansion
  • Coop Enters Heo Bank Industry
  • Channel Data
  • Table 24 Modern Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 25 Modern Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 26 Sales in Modern Grocery Retailers by Channel: Value 2012-2017
  • Table 27 Sales in Modern Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 28 Modern Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 29 Modern Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 30 Modern Grocery Retailers GBO Company Shares: % Value 2013-2017
  • Table 31 Modern Grocery Retailers GBN Brand Shares: % Value 2014-2017
  • Table 32 Modern Grocery Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 33 Modern Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 34 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 35 Modern Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 36 Forecast Sales in Modern Grocery Retailers by Channel: Value 2017-2022
  • Table 37 Forecast Sales in Modern Grocery Retailers by Channel: % Value Growth 2017-2022
  • Table 38 Forecast Modern Grocery Retailers Outlets by Channel: Units 2017-2022
  • Table 39 Forecast Modern Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Headlines
  • Prospects
  • Drink Specialists Target Niches
  • New Concepts in Other Grocery Retailing
  • Independent Small Grocers Struggle
  • Competitive Landscape
  • the Concept of Market Stalls Changes
  • Juustukuningad Experiences Good Growth
  • Drink Specialists Targeting Finnish Tourists Might Struggle
  • Channel Data
  • Table 40 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 41 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 42 Sales in Traditional Grocery Retailers by Channel: Value 2012-2017
  • Table 43 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 44 Traditional Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 45 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 46 Traditional Grocery Retailers GBO Company Shares: % Value 2013-2017
  • Table 47 Traditional Grocery Retailers GBN Brand Shares: % Value 2014-2017
  • Table 48 Traditional Grocery Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 49 Traditional Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 50 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 51 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 52 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2017-2022
  • Table 53 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2017-2022
  • Table 54 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2017-2022
  • Table 55 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Headlines
  • Prospects
  • Changes in Chemists/pharmacies Expected
  • Internet Retailing Shapes the Future of Non-grocery Specialists
  • Economic Outlook Supports Performance of Home and Garden Specialists
  • Competitive Landscape
  • Põldma Kaubanduse As Is One of the Most Successful Non-grocery Specialists
  • Domestic Preference Is Marginal in Non-grocery Retailing
  • More Sophisticated Marketing Efforts Are Expected
  • Channel Data
  • Table 56 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2012-2017
  • Table 57 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 58 Sales in Non-Grocery Specialists by Channel: Value 2012-2017
  • Table 59 Sales in Non-Grocery Specialists by Channel: % Value Growth 2012-2017
  • Table 60 Non-Grocery Specialists Outlets by Channel: Units 2012-2017
  • Table 61 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2012-2017
  • Table 62 Non-Grocery Specialists GBO Company Shares: % Value 2013-2017
  • Table 63 Non-Grocery Specialists GBN Brand Shares: % Value 2014-2017
  • Table 64 Non-Grocery Specialists LBN Brand Shares: Outlets 2014-2017
  • Table 65 Non-Grocery Specialists LBN Brand Shares: Selling Space 2014-2017
  • Table 66 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 67 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 68 Forecast Sales in Non-Grocery Specialists by Channel: Value 2017-2022
  • Table 69 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2017-2022
  • Table 70 Forecast Non-Grocery Specialists Outlets by Channel: Units 2017-2022
  • Table 71 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2017-2022
  • Headlines
  • Prospects
  • Department Stores Will Try To Cope With Maturity
  • Mixed Retailers Are Emphasising Their Strengths
  • Multichannel Solutions Are Becoming More Frequent
  • Competitive Landscape
  • Marks & Spencer Withdraws From Estonian Market
  • Magaziin Breaking With Current Retailing Trends
  • Flying Tiger Copenhagen Breathing New Life Into Estonian Variety Stores
  • Channel Data
  • Table 72 Mixed Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 73 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 74 Sales in Mixed Retailers by Channel: Value 2012-2017
  • Table 75 Sales in Mixed Retailers by Channel: % Value Growth 2012-2017
  • Table 76 Mixed Retailers Outlets by Channel: Units 2012-2017
  • Table 77 Mixed Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 78 Mixed Retailers GBO Company Shares: % Value 2013-2017
  • Table 79 Mixed Retailers GBN Brand Shares: % Value 2014-2017
  • Table 80 Mixed Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 81 Mixed Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 82 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 83 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 84 Forecast Sales in Mixed Retailers by Channel: Value 2017-2022
  • Table 85 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2017-2022
  • Table 86 Forecast Mixed Retailers Outlets by Channel: Units 2017-2022
  • Table 87 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Headlines
  • Prospects
  • Direct Selling Must Deal With Trust Issues
  • Internet Retailing Creates Challenges for Direct Selling
  • Competitive Sales Force Will Remain Crucial
  • Competitive Landscape
  • Beauty Specialists Remain Some of the Most Crucial Players in Direct Selling
  • Zinzino Has Changed Its Focus
  • Better Performance Requires More Sophisticated Marketing Activities
  • Channel Data
  • Table 88 Direct Selling by Category: Value 2012-2017
  • Table 89 Direct Selling by Category: % Value Growth 2012-2017
  • Table 90 Direct Selling GBO Company Shares: % Value 2013-2017
  • Table 91 Direct Selling GBN Brand Shares: % Value 2014-2017
  • Table 92 Direct Selling Forecasts by Category: Value 2017-2022
  • Table 93 Direct Selling Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Coping With the Greatest Weakness
  • Majority of Estonians Have Access To the Internet, But Room for Improvement Exists
  • Cooperation Between Regional and Multinational Players Could Improve Delivery Process
  • Competitive Landscape
  • More Sophisticated Approaches in Marketing Are Required
  • Reasons for Preferring Foreign Or Domestic Players Expected To Remain Same
  • Leading Local Players Have Been Focusing Heavily on Marketing
  • Channel Data
  • Table 94 Internet Retailing by Category: Value 2012-2017
  • Table 95 Internet Retailing by Category: % Value Growth 2012-2017
  • Table 96 Internet Retailing GBO Company Shares: % Value 2013-2017
  • Table 97 Internet Retailing GBN Brand Shares: % Value 2014-2017
  • Table 98 Internet Retailing Forecasts by Category: Value 2017-2022
  • Table 99 Internet Retailing Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Estonians Are Quite Willing To Adopt New Mobile-related Solutions
  • Smartphones Have Become An Essential Part of Estonians' Lives
  • Outlook for Mobile Internet Retailing May Be Impaired by Security Concerns
  • Competitive Landscape
  • Mobile Internet Retailing Expects Convenient Solutions
  • Applications Should Offer Additional Value To Attract Customers
  • Channel Data
  • Table 100 Mobile Internet Retailing: Value 2012-2017
  • Table 101 Mobile Internet Retailing: % Value Growth 2012-2017
  • Table 102 Mobile Internet Retailing Forecasts: Value 2017-2022
  • Table 103 Mobile Internet Retailing Forecasts: % Value Growth 2017-2022
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