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Bottled Water in Kenya

  • ID: 1233520
  • Report
  • Region: Kenya
  • 19 pages
  • Euromonitor International
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In the review period, Kenya Bureau of Standards (KEBS) released a cautionary statement in which it said that there were 157 water companies carrying out operations without licences, and the public were warned against consuming bottled water not purchased from reputable retail channels. KEBS noted that these suspected companies did not have KEBS certification to confirm that they undergo the required tests before selling their products to consumers.

The Bottled Water in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bottled Water market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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BOTTLED WATER IN KENYA

List of Contents and Tables
Headlines
Prospects
Still Bottled Water Volume Sales Expected To Rise Amid Contamination Claims
Intensified Sanctions Likely To Affect Distribution
Excise Stamp on Bottled Water Deferred Temporarily by Kenya Revenue Authority
Competitive Landscape
Aquamist Ltd Leads Sales
Weeding Out Illegal Operators May Result in A Price Increase
Greater Marketing Efforts Are Seen
Category Data
Table 1 Off-trade Sales of Bottled Water by Category: Volume 2013-2018
Table 2 Off-trade Sales of Bottled Water by Category: Value 2013-2018
Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2013-2018
Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2014-2018
Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2015-2018
Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2014-2018
Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2015-2018
Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Executive Summary
Stricter Operating Environment May Hamper Demand for Soft Drinks
Local Brands Partner With Internationals To Improve Their Brand Offering
Coca-Cola East & Central Africa Division Remains the Leading Player
Product Innovation Focus Is on Healthier Variants Due To Health Concerns
Soft Drinks Is Expected To Record Volume Growth Over Forecast Period
Market Data
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2013-2018
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2013-2018
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2013-2018
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2013-2018
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2018
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2018
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2018
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2018
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2013-2018
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2013-2018
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2013-2018
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2013-2018
Table 25 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2014-2018
Table 26 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2015-2018
Table 27 NBO Company Shares of Off-trade Soft Drinks: % Value 2014-2018
Table 28 LBN Brand Shares of Off-trade Soft Drinks: % Value 2015-2018
Table 29 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2018
Table 30 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 31 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 32 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 34 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 35 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 36 Forecast Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 37 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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