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Ice Cream in Pakistan

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    Report

  • 20 Pages
  • July 2023
  • Region: Pakistan
  • Euromonitor International
  • ID: 1233606
In 2022, there was a major shift towards ice cream parlours in the urban and metropolitan cities of Pakistan. However, the import ban placed on luxury goods hit imported ice cream hard in this year, with ice cream parlours forced to close for some time as products were unavailable. Although the ban has been removed in 2023, taxes on imported products have pushed up ice cream prices across the board.

The analyst's Ice Cream in Pakistan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage:
Frozen Yoghurt, Impulse Ice Cream, Plant-based Ice Cream, Take-Home Ice Cream, Unpackaged Ice Cream.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Ice Cream market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

ICE CREAM IN PAKISTANKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Ice cream parlours witness mixed fortunes
  • Steep inflation forces prices up and hinders ice cream consumption
  • Unilever retains firm lead in ice cream
PROSPECTS AND OPPORTUNITIES
  • Urbanisation will drive demand for premium ice cream
  • Better storage and distribution required to promote e-commerce
  • Consumers will seek out healthier ice cream options
CATEGORY DATA
  • Table 1 Sales of Ice Cream by Category: Volume 2018-2023
  • Table 2 Sales of Ice Cream by Category: Value 2018-2023
  • Table 3 Sales of Ice Cream by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Ice Cream by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Ice Cream: % Value 2019-2023
  • Table 6 LBN Brand Shares of Ice Cream: % Value 2020-2023
  • Table 7 Distribution of Ice Cream by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Ice Cream by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Ice Cream by Category: Value 2023-2028
  • Table 10 Forecast Sales of Ice Cream by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Ice Cream by Category: % Value Growth 2023-2028
SNACKS IN PAKISTAN
EXECUTIVE SUMMARY
  • SNACKS IN 2023: The big picture
  • Key trends in 2023
  • Competitive Landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 12 Sales of Snacks by Category: Volume 2018-2023
  • Table 13 Sales of Snacks by Category: Value 2018-2023
  • Table 14 Sales of Snacks by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Snacks by Category: % Value Growth 2018-2023
  • Table 16 NBO Company Shares of Snacks: % Value 2019-2023
  • Table 17 LBN Brand Shares of Snacks: % Value 2020-2023
  • Table 18 Distribution of Snacks by Format: % Value 2018-2023
  • Table 19 Forecast Sales of Snacks by Category: Volume 2023-2028
  • Table 20 Forecast Sales of Snacks by Category: Value 2023-2028
  • Table 21 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
  • Table 22 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research SOURCES