+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Sleep Aids in Denmark

  • ID: 1240287
  • Report
  • October 2019
  • Region: Denmark
  • 18 pages
  • Euromonitor International
1 of 2
Volume sales of sleep aids continued to decline in 2019 as Danish consumers are increasingly interested in more holistic approaches to getting better sleep, rather than taking OTC products. This holistic approach forms part of the wider health and wellness trend and focuses on exercise, yoga, meditation and hypnosis as part of generally healthier and less stressful lifestyles.

The Sleep Aids in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sleep Aids market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 2
Sleep Aids in Denmark

List of Contents and Tables

Headlines
Prospects
Slow Growth in Sleep Aids As Consumers Turn To Other Ways of Promoting Sleep
Decreasing Consumer Interest in Rx Sleep Aids Supports Sales of OTC Sleep Aids
Trend Towards the Use of Melatonin To Regulate Sleep Patterns Comes Under Scrutiny
Competitive Landscape
Strict Restrictions on the Use of Product Claims in Advertising Inhibit Category Players
the Chances of Futures Switches From Rx To OTC Sleep Aids Very Unlikely
High Online Sales Linked To Loose Restrictions on Herbal/traditional Products
Category Data
Table 1 Sales of Sleep Aids: Value 2014-2019
Table 2 Sales of Sleep Aids: % Value Growth 2014-2019
Table 3 NBO Company Shares of Sleep Aids: % Value 2015-2019
Table 4 LBN Brand Shares of Sleep Aids: % Value 2016-2019
Table 5 Forecast Sales of Sleep Aids: Value 2019-2024
Table 6 Forecast Sales of Sleep Aids: % Value Growth 2019-2024
Executive Summary
Positive Growth Continues As Consumer Health Benefits From Prevailing Consumer Trends
Sales Growth Accelerates Again in 2019 Due To Favourable Lifestyle and Demographic Factors
Gsk Consumer Health and Orkla Care Remain the Leading Players
the Shift Towards Online Sales Continues in Non-regulated Categories
Few Changes Expected To Be Seen in A Stable and Settled Industry
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019
Market Data
Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
3 of 2

Loading
LOADING...

Adroll
adroll