+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Herbal/Traditional Products in Denmark

  • PDF Icon

    Report

  • 21 Pages
  • October 2025
  • Region: Denmark
  • Euromonitor International
  • ID: 1240411
Herbal/traditional products has seen solid growth in current value terms in 2025. As the health and wellness trend continues to develop and Danish consumers continue to focus on improving their health some consumers are choosing to add herbal/traditional products to their routines. While volume growth has been somewhat restrained, it remains positive, indicating that consumers are still interested in the category despite economic pressures.

The Herbal/Traditional Products in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Sales benefit from consumers taking a more holistic approach to their health
  • Cloetta leads an increasingly fragmented market
  • More consumers shift online in search of convenience and value
PROSPECTS AND OPPORTUNITIES
  • Positive outlook as more consumers go in search of natural solutions
  • Little space for private label as consumers turn to trusted brands
  • E-commerce set to continue gaining ground as the online offer expands
CATEGORY DATA
  • Table 1 Sales of Herbal/Traditional Products by Category: Value 2020-2025
  • Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2020-2025
  • Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2021-2025
  • Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2022-2025
  • Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2025-2030
  • Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN DENMARK
EXECUTIVE SUMMARY
  • Consumer Health in 2025: The big picture
  • Key trends in 2025
  • Competitive landscape
  • Channel developments
  • What next for Consumer Health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
  • Table 8 Life Expectancy at Birth 2020-2025
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2020-2025
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2020-2025
  • Table 11 NBO Company Shares of Consumer Health: % Value 2021-2025
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2022-2025
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
  • Table 14 Distribution of Consumer Health by Format: % Value 2020-2025
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2025
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2025-2030
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
  • Summary 1 OTC: Switches 2024-2025
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 2 Research Sources