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Bleach in the Czech Republic

  • ID: 1268872
  • Report
  • February 2020
  • Region: Czech Republic
  • 4 pages
  • Euromonitor International
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Bleach saw yet another year of decline in both retail volume and current value terms in 2019; albeit the rate of decline was slightly slower than in the previous three years. The poor performance of the category can be attributed to falling consumer demand as a result of rising competition from products such as bleach-based cleaners within surface care, or colour safe laundry bleach in laundry care.

The author's Bleach in Czech Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Home Care.

Data coverage: market sizes historic and forecasts, company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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List Of Contents And Tables
  • Headlines
  • Prospects
  • Bleach Suffers Falling Consumer Demand Due To Competition From Other Categories
  • The Decline In Bleach Is Set To Continue
  • Laundry Bleach Prevails In The Czech Market
  • Competitive Landscape
  • Unilever Remains Dominant Thanks To Its Local Brand Savo Perex
  • Domestic Producers Remain Relatively Successful In Bleach
  • Penetration Of Private Label Remains Weak
  • Category Data
  • Table 1 Sales Of Bleach: Value 2014-2019
  • Table 2 Sales Of Bleach: % Value Growth 2014-2019
  • Table 3 Nbo Company Shares Of Bleach: % Value 2015-2019
  • Table 4 Lbn Brand Shares Of Bleach: % Value 2016-2019
  • Table 5 Forecast Sales Of Bleach: Value 2019-2024
  • Table 6 Forecast Sales Of Bleach: % Value Growth 2019-2024
  • Executive Summary
  • Demand For More Sophisticated And Convenient Products Drives Growth
  • Premiumisation And Rising Environmental Consciousness Are Strong Trends
  • Multinationals Dominate, But Eco Brands See The Strongest Performances
  • New Product Developments Follow The Premiumisation And Eco Trends
  • Stronger Growth Predicted For Home Care Over The Forecast Period
  • Market Indicators
  • Table 7 Households 2014-2019
  • Market Data
  • Table 8 Sales Of Home Care By Category: Value 2014-2019
  • Table 9 Sales Of Home Care By Category: % Value Growth 2014-2019
  • Table 10 Nbo Company Shares Of Home Care: % Value 2015-2019
  • Table 11 Lbn Brand Shares Of Home Care: % Value 2016-2019
  • Table 12 Penetration Of Private Label In Home Care By Category: % Value 2014-2019
  • Table 13 Distribution Of Home Care By Format: % Value 2014-2019
  • Table 14 Distribution Of Home Care By Format And Category: % Value 2019
  • Table 15 Forecast Sales Of Home Care By Category: Value 2019-2024
  • Table 16 Forecast Sales Of Home Care By Category: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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