Dishwashing maintained dynamic retail volume and current value growth in 2022. An important influence on consumer demand for dishwashing during 2022 was rising concern amongst the population of Vietnam about the ecological impact of their choices. The green trend is therefore being strongly driven by both consumers and global brands in dishwashing in Vietnam.
The publisher's Dishwashing in Vietnam market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Automatic Dishwashing, Hand Dishwashing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The publisher's Dishwashing in Vietnam market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Automatic Dishwashing, Hand Dishwashing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dishwashing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
DISHWASHING IN VIETNAMKEY DATA FINDINGS
2022 DEVELOPMENTS
- Sustainable and organic brands see rising popularity, especially in urban areas
- Unilever increases the competition by offering products in a cheaper price range
- Global brands are well-displayed in modern retail channels such as supermarkets
- Demand for dishwashing to remain at a high level due to the popularity of home cooking
- Core products will retain their importance, especially in rural areas
- Modern channels attract consumers with variety and affordability
- Table 1 Household Possession of Dishwashers 2016-2021
- Table 2 Sales of Dishwashing by Category: Value 2017-2022
- Table 3 Sales of Dishwashing by Category: % Value Growth 2017-2022
- Table 4 NBO Company Shares of Dishwashing: % Value 2018-2022
- Table 5 LBN Brand Shares of Dishwashing: % Value 2019-2022
- Table 6 Forecast Sales of Dishwashing by Category: Value 2022-2027
- Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2022-2027
EXECUTIVE SUMMARY
- Home care in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for home care?
- Table 8 Households 2017-2022
- Table 9 Sales of Home Care by Category: Value 2017-2022
- Table 10 Sales of Home Care by Category: % Value Growth 2017-2022
- Table 11 NBO Company Shares of Home Care: % Value 2018-2022
- Table 12 LBN Brand Shares of Home Care: % Value 2019-2022
- Table 13 Penetration of Private Label in Home Care by Category: % Value 2017-2022
- Table 14 Distribution of Home Care by Format: % Value 2017-2022
- Table 15 Distribution of Home Care by Format and Category: % Value 2022
- Table 16 Forecast Sales of Home Care by Category: Value 2022-2027
- Table 17 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
SOURCES
- Summary 1 Research Sources
