Men's Grooming in Brazil

  • ID: 1269108
  • Report
  • Region: Brazil
  • 21 pages
  • Euromonitor International
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Men’s fragrances contributed the strongest growth within the category over the review period, much influenced by local interest in fragrances overall. Besides the inherent interest amongst local consumers in fragrances, men’s grooming’s performance was also positively affected by the increase in sales of men’s toiletries. However, in addition to the dynamic men’s fragrances, forecast sales growth is also expected to see a positive contribution from men’s shaving.

The publisher's Men's Grooming in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Men's Grooming market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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MEN'S GROOMING IN BRAZIL

Headlines
Prospects
Traditional Categories Should Drive Growth in the Coming Years
Trading Down and Beards Contribute To Slowing Growth of Razors and Blades
Competitive Landscape
Despite A Positive Outlook Ahead, Mainstream Brands Are Reducing Their Portfolios in Short Term
Procter & Gamble Reduces Prices and Increases Investments in Cheaper Products

Category Data

Table 1 Sales of Men's Grooming by Category: Value 2012-2017
Table 2 Sales of Men's Grooming by Category: % Value Growth 2012-2017
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2013-2017
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2014-2017
Table 5 NBO Company Shares of Men's Grooming: % Value 2013-2017
Table 6 LBN Brand Shares of Men's Grooming: % Value 2014-2017
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2014-2017
Table 8 Forecast Sales of Men's Grooming by Category: Value 2017-2022
Table 9 Forecast Sales of Men's Grooming by Category: % Value Growth 2017-2022
Executive Summary
2017 Remains A Challenging Year for Beauty and Personal Care in Brazil
Natura Cosméticos SA Makes A Bold Move by Acquiring the Body Shop
Natura Cosméticos Regains Leadership
Innovation Trend Intensifies in 2017
Positive Outlook Ahead, Despite Challenging Short-term Scenario

Market Data

Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
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