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Mars Inc - Strategic SWOT Analysis Review

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    SWOT Analysis

  • 45 Pages
  • April 2025
  • GlobalData
  • ID: 1291061
Mars Inc - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.

Scope

  • Business description - A detailed description of the company’s operations and business divisions.
  • Corporate strategy - The analyst’s summarization of the company’s business strategy.
  • SWOT analysis - A detailed analysis of the company’s strengths, weakness, opportunities and threats.
  • Company history - Progression of key events associated with the company.
  • Major products and services - A list of major products, services and brands of the company.
  • Key competitors - A list of key competitors to the company.
  • Key employees - A list of the key executives of the company.
  • Executive biographies - A brief summary of the executives’ employment history.
  • Key operational heads - A list of personnel heading key departments/functions.
  • Important locations and subsidiaries - A list of key locations and subsidiaries of the company, including contact details.

Highlights

Mars Inc (Mars) is a company engaged in the production and distribution of confectionery, pet care, and food items. The company's major products include snack foods, sauces and confectioneries, pet care products, supplements, nutrition food and pet foods. It also offers veterinary services for all pets. Mars offers its products under M&M's, Snickers, Dove, Mars, Wrigley’s, Orbit, Masterfoods, Extra, Raris, Whistle, Pamesello, TastyBite, Pedigree, Whiskas, Royal Canin, Gomo, Cocoavia, Double Mint, and TWIX brand names. It also operates pet hospitals and diagnostic services under AniCura, Banfield, BluePearl, Linnaeus, and VCA banneres. The company merchandises products to distributors, specialty stores, retailers, and veterinary practices. Its business operations span the Europe, North America, Africa, Asia, and South America. Mars is headquartered in McLean, Virginia, the US.

Mars Inc Key Recent Developments

  • Apr 15, 2025: SNICKERS® Ice Cream Drafts Two-Position Standout Travis Hunter to Debut Its First-Ever Ice Cream & Chocolate Bar Two-Pack
  • Apr 09, 2025: ''Reef Builders'' Makes Waves with World Premiere Hosted by the SHEBA® Brand Ahead of Prime Video Launch
  • Feb 26, 2025: MARS Launches the M&M'S Fun Club, Giving Fans A First Ever Chance To Sleepover in the M&M'S Times Square Store
  • Feb 17, 2025: Mars pledges $27M USD for tools, technology and cash incentives to empower dairy farmers to reduce on-farm emissions

Reasons to Buy

  • Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
  • Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
  • Understand and respond to your competitors’ business structure and strategies with the analyst’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
  • Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.
Note: Some sections may be missing if data is unavailable for the company.

Table of Contents

Section 1 - About the Company
  • Mars Inc - Key Facts
  • Mars Inc - Key Employees
  • Mars Inc - Key Employee Biographies
  • Mars Inc - Major Products and Services
  • Mars Inc - History
  • Mars Inc - Company Statement
  • Mars Inc - Locations And Subsidiaries
  • Head Office
  • Other Locations & Subsidiaries
  • Affiliate
  • Business Unit
Section 2 - Company Analysis
  • Company Overview
  • Mars Inc - Business Description
  • R&D Overview
  • Mars Inc - SWOT Analysis
  • SWOT Analysis - Overview
  • Mars Inc - Strengths
  • Mars Inc - Weaknesses
  • Mars Inc - Opportunities
  • Mars Inc - Threats
  • Mars Inc - Key Competitors
  • Mars Inc, Recent Deals Summary
Section 3 - Company’s Recent Developments
  • Apr 15, 2025: SNICKERS® Ice Cream Drafts Two-Position Standout Travis Hunter to Debut Its First-Ever Ice Cream & Chocolate Bar Two-Pack
  • Apr 09, 2025: ''Reef Builders'' Makes Waves with World Premiere Hosted by the SHEBA® Brand Ahead of Prime Video Launch
  • Feb 26, 2025: MARS Launches the M&M'S Fun Club, Giving Fans A First Ever Chance To Sleepover in the M&M'S Times Square Store
  • Feb 17, 2025: Mars pledges $27M USD for tools, technology and cash incentives to empower dairy farmers to reduce on-farm emissions
  • Jan 16, 2025: MARS APPOINTS ALASTAIR CHILD AS CHIEF SUSTAINABILITY OFFICER
  • Nov 11, 2024: MasterFoods™ Launches Australia’s First Recyclable Paper-Based Ketchup Packs in Partnership with Easysnap Technology
  • Oct 17, 2024: Mars Unveils 2025 Innovations at NACS to Sweeten the Year Ahead
  • Oct 16, 2024: Mars announces new leadership for its Veterinary Health and Science & Diagnostics businesses
  • Sep 19, 2024: M&M''S® Captures A Classic Within Its Iconic Colorful Candy Shell; Introducing NEW M&M''S Peanut Butter & Jelly
  • Aug 21, 2024: BluePearl™ Pet Hospital to Open New Location in Olympia, Washington
Section 4 - Appendix
  • Methodology
  • About the Analyst
  • Contact the Publisher
  • Disclaimer
List of Tables
  • Mars Inc, Key Facts
  • Mars Inc, Key Employees
  • Mars Inc, Key Employee Biographies
  • Mars Inc, Major Products and Services
  • Mars Inc, History
  • Mars Inc, Other Locations
  • Mars Inc, Subsidiaries
  • Mars Inc, Affiliate
  • Mars Inc, Business Unit
  • Mars Inc, Key Competitors
  • Mars Inc, Recent Deals Summary

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • The Hershey Co
  • Nestle SA
  • Mondelez International Inc
  • Kellanova
  • Hill's Pet Nutrition Inc
  • Grupo Bimbo SAB de CV
  • Affinity Petcare SAU