Cameroon was not as affected by the energy crisis stemming from the war in Ukraine as many other countries. Rising global energy prices in 2022 gave a boost to government coffers and helped stabilise the economy. However, ongoing civil conflict, as well as widespread poverty, restrained economic growth. All the same, while overall inflation was modest, volume sales fell.
The publisher's Laundry Care in Cameroon market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
The publisher's Laundry Care in Cameroon market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
LAUNDRY CARE IN CAMEROONKEY DATA FINDINGS
2022 DEVELOPMENTS
- Volume decline as less washing of clothes due to concerns over COVID-19 abating
- Cheaper local players thrive at expense of international brands
- Bar detergents continue to dominate laundry care
- Distribution key over forecast period
- Competitive environment heats up
- Automatic detergents continue to face barrier of low appliance penetration
- CATEGORY INDICATORS
- Table 1 Household Possession of Washing Machines 2017-2022
- Table 2 Sales of Laundry Care by Category: Value 2017-2022
- Table 3 Sales of Laundry Care by Category: % Value Growth 2017-2022
- Table 4 Sales of Laundry Aids by Category: Value 2017-2022
- Table 5 Sales of Laundry Aids by Category: % Value Growth 2017-2022
- Table 6 Sales of Laundry Detergents by Category: Value 2017-2022
- Table 7 Sales of Laundry Detergents by Category: % Value Growth 2017-2022
- Table 8 NBO Company Shares of Laundry Care: % Value 2018-2022
- Table 9 LBN Brand Shares of Laundry Care: % Value 2019-2022
- Table 10 NBO Company Shares of Laundry Detergents: % Value 2018-2022
- Table 11 LBN Brand Shares of Laundry Detergents: % Value 2019-2022
- Table 12 Forecast Sales of Laundry Care by Category: Value 2022-2027
- Table 13 Forecast Sales of Laundry Care by Category: % Value Growth 2022-2027
EXECUTIVE SUMMARY
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for home care?
- Table 14 Households 2017-2022
- Table 15 Sales of Home Care by Category: Value 2017-2022
- Table 16 Sales of Home Care by Category: % Value Growth 2017-2022
- Table 17 NBO Company Shares of Home Care: % Value 2018-2022
- Table 18 LBN Brand Shares of Home Care: % Value 2019-2022
- Table 19 Penetration of Private Label in Home Care by Category: % Value 2017-2022
- Table 20 Distribution of Home Care by Format: % Value 2017-2022
- Table 21 Distribution of Home Care by Format and Category: % Value 2022
- Table 22 Forecast Sales of Home Care by Category: Value 2022-2027
- Table 23 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
SOURCES
- Summary 1 Research Sources
