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Laundry Care in Uruguay

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    Report

  • 20 Pages
  • March 2022
  • Region: Uruguay
  • Euromonitor International
  • ID: 1292836
In 2020, laundry care responded exceptionally well to the COVID-19 pandemic in general as there was a greater concern surrounding hygiene which boosted demand. Although demand for laundry detergents was constant, school closures, home seclusion and restrictions on outdoor activities led to a steep decline in demand for spot and stain removers during the first months of the pandemic. In 2020, Unilever del Uruguay discontinued its Nevex spot and stain remover, due to the lack of demand.

This 'Laundry Care in Uruguay market' report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Laundry Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, the analyst has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

KEY DATA FINDINGS
2021 DEVELOPMENTS
  • Strong recovery of laundry aids as children return to school and sporting activities
  • Unilever continues to lead in 2021 and faces no serious competition
  • Players focus on environmental issues as the eco-friendly trend gathers pace
PROSPECTS AND OPPORTUNITIES
  • Liquid detergents continue to outperform powder ones in 2022 and beyond
  • Lack of knowledge of correct dosage limits the development of concentrated liquid detergents
  • Bar detergents set to perform well over the forecast period
CATEGORY INDICATORS
  • Table 1 Household Possession of Washing Machines 2016-2021
CATEGORY DATA
  • Table 2 Sales of Laundry Care by Category: Value 2016-2021
  • Table 3 Sales of Laundry Care by Category: % Value Growth 2016-2021
  • Table 4 Sales of Laundry Aids by Category: Value 2016-2021
  • Table 5 Sales of Laundry Aids by Category: % Value Growth 2016-2021
  • Table 6 Sales of Laundry Detergents by Category: Value 2016-2021
  • Table 7 Sales of Laundry Detergents by Category: % Value Growth 2016-2021
  • Table 8 NBO Company Shares of Laundry Care: % Value 2017-2021
  • Table 9 LBN Brand Shares of Laundry Care: % Value 2018-2021
  • Table 10 NBO Company Shares of Laundry Aids: % Value 2017-2021
  • Table 11 LBN Brand Shares of Laundry Aids: % Value 2018-2021
  • Table 12 NBO Company Shares of Laundry Detergents: % Value 2017-2021
  • Table 13 LBN Brand Shares of Laundry Detergents: % Value 2018-2021
  • Table 14 Forecast Sales of Laundry Care by Category: Value 2021-2026
  • Table 15 Forecast Sales of Laundry Care by Category: % Value Growth 2021-2026
HOME CARE IN URUGUAY
EXECUTIVE SUMMARY
  • Home care in 2021: The big picture
  • 2021 key trends
  • Competitive landscape
  • Retailing developments
  • What next for home care?
MARKET INDICATORS
  • Table 16 Households 2016-2021
MARKET DATA
  • Table 17 Sales of Home Care by Category: Value 2016-2021
  • Table 18 Sales of Home Care by Category: % Value Growth 2016-2021
  • Table 19 NBO Company Shares of Home Care: % Value 2017-2021
  • Table 20 LBN Brand Shares of Home Care: % Value 2018-2021
  • Table 21 Penetration of Private Label in Home Care by Category: % Value 2016-2021
  • Table 22 Distribution of Home Care by Format: % Value 2016-2021
  • Table 23 Distribution of Home Care by Format and Category: % Value 2021
  • Table 24 Forecast Sales of Home Care by Category: Value 2021-2026
  • Table 25 Forecast Sales of Home Care by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
  • Summary 1 Research Sources