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Men's Grooming in Taiwan

  • ID: 1292864
  • Report
  • May 2021
  • Region: Taiwan
  • 29 pages
  • Euromonitor International
COVID-19 had limited impact on sales of men’s grooming products as growth rates in the category remained more or less in line with what was recorded during 2019. The main reason for the limited impact of the pandemic situation on category sales was the immediate and decisive reaction of the Taiwanese government to the onset of the COVID-19 pandemic.

The Men's Grooming in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Men's Grooming market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
KEY DATA FINDINGS

2020 IMPACT
  • Men’s grooming sales resilient in the face of the COVID-19 pandemic
  • Men’s Biore launches new products to underpin its leadership in men’s bath and shower
  • BIC is launched in Taiwan, creating a new rival to the incumbents in men’s shaving
RECOVERY AND OPPORTUNITIES
  • Men’s skin care slated for strong growth as more attention is paid to the appearance
  • Simplicity, convenience to remain important despite rising consumer sophistication
  • Local players poised to become more prominent and influential in men’s grooming
CATEGORY DATA
  • Table 1 Sales of Men’s Grooming by Category: Value 2015-2020
  • Table 2 Sales of Men’s Grooming by Category: % Value Growth 2015-2020
  • Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2016-2020
  • Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2017-2020
  • Table 5 NBO Company Shares of Men’s Grooming: % Value 2016-2020
  • Table 6 LBN Brand Shares of Men’s Grooming: % Value 2017-2020
  • Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2017-2020
  • Table 8 Forecast Sales of Men’s Grooming by Category: Value 2020-2025
  • Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
  • COVID-19 impact on beauty and personal care
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for beauty and personal care?
  • Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
  • Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025
MARKET DATA
  • Table 10 Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
  • Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
  • Table 16 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
  • Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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