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WPP Plc (WPP) - Financial and Strategic SWOT Analysis Review

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    SWOT Analysis

  • 54 Pages
  • May 2022
  • GlobalData
  • ID: 1314630
1h Free Analyst Time
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WPP Plc (WPP) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by the publisher to bring to you a clear and an unbiased view of the company’s key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

  • Business description - A detailed description of the company’s operations and business divisions.
  • Corporate strategy - Analyst’s summarization of the company’s business strategy.
  • SWOT Analysis - A detailed analysis of the company’s strengths, weakness, opportunities and threats.
  • Company history - Progression of key events associated with the company.
  • Major products and services - A list of major products, services and brands of the company.
  • Key competitors - A list of key competitors to the company.
  • Key employees - A list of the key executives of the company.
  • Executive biographies - A brief summary of the executives’ employment history.
  • Key operational heads - A list of personnel heading key departments/functions.
  • Important locations and subsidiaries - A list and contact details of key locations and subsidiaries of the company.
  • Detailed financial ratios for the past five years - The latest financial ratios derived from the annual financial statements published by the company with 5 years history.
  • Interim ratios for the last five interim periods - The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.


  • WPP Plc (WPP) is a communications services group that provides advertising; public relations and public affairs; healthcare communications; direct, digital, promotion and relationship marketing; branding and identity; and specialist communications. It also offers consumer, corporate and employee branding and design services including identity, packaging, literature, events, training and architecture. The company serves Fortune Global 500, clients across integrated creative agencies and media agencies, public relations agencies and specialist agencies. It has business presence through North America, Latin America, Africa, Asia Pacific, the Middle East, and Central and Eastern, and Western Continental Europe. WPP is headquartered in London, Greater London, the UK.

Key benefits of buying this profile include:

  • You get detailed information about the company and its operations to identify potential customers and suppliers.
  • The profile analyzes the company’s business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors’ business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.
  • The company’s core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.
  • Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies’ strategic, financial and operational performance.
  • Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.
  • Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company

Table of Contents

Section 1 - About the Company
  • WPP Plc - Key Facts
  • WPP Plc - Key Employees
  • WPP Plc - Key Employee Biographies
  • WPP Plc - Major Products and Services
  • WPP Plc - History
  • WPP Plc - Company Statement
  • WPP Plc - Locations And Subsidiaries
  • Head Office
  • Other Locations & Subsidiaries

Section 2 - Company Analysis
  • Company Overview
  • WPP Plc - Business Description
  • Business Segment: Global Integrated Agencies
  • Overview
  • Performance
  • Business Segment: Public Relation
  • Performance
  • Business Segment: Public Relations
  • Overview
  • Business Segment: Specialist Agencies
  • Overview
  • Performance
  • Geographical Segment: Asia Pacific, Latin America, Africa & Middle East and Central & Eastern Europe
  • Performance
  • Geographical Segment: North America
  • Performance
  • Geographical Segment: The UK
  • Performance
  • Geographical Segment: Western Continental Europe
  • Performance
  • R&D Overview
  • WPP Plc - Corporate Strategy
  • WPP Plc - SWOT Analysis
  • SWOT Analysis - Overview
  • WPP Plc - Strengths
  • WPP Plc - Weaknesses
  • WPP Plc - Opportunities
  • WPP Plc - Threats
  • WPP Plc - Key Competitors

Section 3 - Company Financial Ratios
  • Financial Ratios - Capital Market Ratios
  • Financial Ratios - Annual Ratios
  • Performance Chart
  • Financial Performance
  • Financial Ratios - Interim Ratios
  • Financial Ratios - Ratio Charts
  • WPP Plc, Recent Deals Summary

Section 4 - Appendix
  • Methodology
  • Ratio Definitions
  • About the Publisher
  • Contact Us
  • Disclaimer

List of Tables
  • WPP Plc, Key Facts
  • WPP Plc, Key Employees
  • WPP Plc, Key Employee Biographies
  • WPP Plc, Major Products and Services
  • WPP Plc, History
  • WPP Plc, Other Locations
  • WPP Plc, Subsidiaries
  • WPP Plc, Key Competitors
  • WPP Plc, Ratios based on current share price
  • WPP Plc, Annual Ratios
  • WPP Plc, Interim Ratios
  • WPP Plc, Recent Deals Summary
  • Currency Codes
  • Capital Market Ratios
  • Equity Ratios
  • Profitability Ratios
  • Cost Ratios
  • Liquidity Ratios
  • Leverage Ratios
  • Efficiency Ratios

List of Figures
  • WPP Plc, Performance Chart (2017 - 2021)
  • WPP Plc, Ratio Charts

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Dentsu International Ltd
  • Digital Unlimited Group Ltd
  • Havas SA
  • ICF International Inc
  • Omnicom Group Inc
  • Publicis Groupe SA
  • The Interpublic Group of Companies Inc