Oral care saw steady growth in current value terms in 2024 reflecting the strength of the category with its ability to deliver growth despite the weaker economic climate. For consumers, product categories like toothbrushes and toothpaste are seen as essential purchases. However, where consumers are more likely to compromise is by down trading to cheaper brands or purchasing in bulk when products are discounted to get the best value for money.
The Oral Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Oral Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Oral Care market
- Pinpoint growth sectors and identify factors driving change
- Understand the competitive environment, the market’s major players and leading brands
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGSBEAUTY AND PERSONAL CARE IN AUSTRALIADISCLAIMER
2024 DEVELOPMENTS
PROSPECTS AND OPPORTUNITIES
CATEGORY DATA
EXECUTIVE SUMMARY
MARKET DATA
SOURCES