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Other Pet Food in Norway

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    Report

  • 22 Pages
  • July 2025
  • Region: Norway
  • Euromonitor International
  • ID: 1345923
Value sales of other pet food in Norway are expected to remain flat in current value terms in 2025. Nevertheless, the market benefits from a stable and loyal consumer base that continues to invest in species-appropriate diets. Demand is being supported by a growing interest in higher-quality products, especially among owners of small mammals and reptiles, where tailored nutrition and functional benefits are gaining ground.

The Other Pet Food in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Bird Food, Fish Food, Small Mammal/Reptile Food.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Other Pet Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Other pet food sees steady demand, backed by loyal, yet niche cpnsumer base
  • Leading brands maintain share while Febo invests in innovation
  • Specialist retail leads sales, while hypermarkets gain ground
PROSPECTS AND OPPORTUNITIES
  • Premiumisation to drive demand in niche category
  • E-commerce to gain traction
  • Innovation to focus on enhanced nutrition
CATEGORY INDICATORS
  • Table 1 Other Pet Population 2020-2025
CATEGORY DATA
  • Table 2 Sales of Other Pet Food by Category: Volume 2020-2025
  • Table 3 Sales of Other Pet Food by Category: Value 2020-2025
  • Table 4 Sales of Other Pet Food by Category: % Volume Growth 2020-2025
  • Table 5 Sales of Other Pet Food by Category: % Value Growth 2020-2025
  • Table 6 LBN Brand Shares of Bird Food: % Value 2021-2024
  • Table 7 LBN Brand Shares of Fish Food: % Value 2021-2024
  • Table 8 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2021-2024
  • Table 9 Distribution of Other Pet Food by Format: % Value 2020-2025
  • Table 10 Forecast Sales of Other Pet Food by Category: Volume 2025-2030
  • Table 11 Forecast Sales of Other Pet Food by Category: Value 2025-2030
  • Table 12 Forecast Sales of Other Pet Food by Category: % Volume Growth 2025-2030
  • Table 13 Forecast Sales of Other Pet Food by Category: % Value Growth 2025-2030
PET CARE IN NORWAY
EXECUTIVE SUMMARY
  • Pet care in 2025: The big picture
  • 2025 key trends
  • Competitive landscape
  • Retail developments
  • What next for pet care?
MARKET INDICATORS
  • Table 14 Pet Populations 2020-2025
MARKET DATA
  • Table 15 Sales of Pet Food by Category: Volume 2020-2025
  • Table 16 Sales of Pet Care by Category: Value 2020-2025
  • Table 17 Sales of Pet Food by Category: % Volume Growth 2020-2025
  • Table 18 Sales of Pet Care by Category: % Value Growth 2020-2025
  • Table 19 NBO Company Shares of Pet Food: % Value 2020-2024
  • Table 20 LBN Brand Shares of Pet Food: % Value 2021-2024
  • Table 21 NBO Company Shares of Dog and Cat Food: % Value 2020-2024
  • Table 22 LBN Brand Shares of Dog and Cat Food: % Value 2021-2024
  • Table 23 Penetration of Private Label in Pet Care by Category: % Value 2020-2025
  • Table 24 Distribution of Pet Care by Format: % Value 2020-2025
  • Table 25 Distribution of Pet Care by Format and Category: % Value 2025
  • Table 26 Distribution of Dog and Cat Food by Format: % Value 2020-2025
  • Table 27 Distribution of Dog and Cat Food by Format and Category: % Value 2025
  • Table 28 Forecast Sales of Pet Food by Category: Volume 2025-2030
  • Table 29 Forecast Sales of Pet Care by Category: Value 2025-2030
  • Table 30 Forecast Sales of Pet Food by Category: % Volume Growth 2025-2030
  • Table 31 Forecast Sales of Pet Care by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
  • Summary 1 Research Sources