Mobile Phones in India

  • ID: 1449551
  • Report
  • Region: India
  • 15 pages
  • Euromonitor International
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With the increased availability of budget smartphones and mid-range smartphones, volume sales increased significantly in 2018. Rising internet penetration and lower data costs aided this growth. Smartphones have rapidly evolved into multifunctional utility products serving purposes far beyond simple voice calling. People are increasingly using mobile phones for a range of activities, including listening to music, surfing the internet, social media, and taking pictures and videos.

The Mobile Phones in India report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Mobile Phones market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
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MOBILE PHONES IN INDIA

Headlines
Prospects
Smartphones Evolve Into Multifunctional Utility Products
Dual-camera Smartphones Witness A Significant Rise in Demand
Internet Retailing Emerges As the Most Dynamic Channel for Mobile Phone Sales
Competitive Landscape
Chinese Players Prominent in Smartphones
Xiaomi Leads
Reliance Jio Infocomm Emerges As the Leader in the Feature Phones Category

Category Data
Table 1 Sales of Mobile Phones by Category: Volume 2013-2018
Table 2 Sales of Mobile Phones by Category: Value 2013-2018
Table 3 Sales of Mobile Phones by Category: % Volume Growth 2013-2018
Table 4 Sales of Mobile Phones by Category: % Value Growth 2013-2018
Table 5 Sales of Smartphones by Screen Size: % Retail Volume 2017-2018
Table 6 NBO Company Shares of Mobile Phones: % Volume 2014-2018
Table 7 LBN Brand Shares of Mobile Phones: % Volume 2015-2018
Table 8 Distribution of Mobile Phones by Channel: % Volume 2013-2018
Table 9 Forecast Sales of Mobile Phones by Category: Volume 2018-2023
Table 10 Forecast Sales of Mobile Phones by Category: Value 2018-2023
Table 11 Forecast Sales of Mobile Phones by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Mobile Phones by Category: % Value Growth 2018-2023
Table 13 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2018-2023
Executive Summary
Portable Consumer Electronics and In-home Consumer Electronics Register Highest Sales
Shifting Consumer Trends and Evolving Technology As Key Parameters Deciding Success of Products
International Players Continue To Dominate Consumer Electronics Sales
Store-based Retailing Still Preferred, However Internet Retailing Emerges Strongly
Consumer Electronics Expected To Recover Over the Forecast Period

Market Data
Table 14 Sales of Consumer Electronics by Category: Volume 2013-2018
Table 15 Sales of Consumer Electronics by Category: Value 2013-2018
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2013-2018
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2013-2018
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2014-2018
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2015-2018
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2013-2018
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2018-2023
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2018-2023
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
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