+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Cafés/Bars in Morocco

  • PDF Icon

    Report

  • 24 Pages
  • February 2024
  • Region: Morocco
  • Euromonitor International
  • ID: 1462319
Morocco has become an attraction hub for global coffee chains and brands, thanks to its stability in the region and the fact that users of consumer foodservice in Morocco are not as price-sensitive as seen in other territories. Indeed, an increasing number of international brands are entering the territory, having seen the success of other foreign brand entrants. Illy Caffè and Starbucks are developing well in Morocco, despite the rising cost of coffee beans and energy.

The Cafés/Bars in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Bars/Pubs, Cafés, Chained Cafés/Bars, Independent Cafés/Bars, Juice/Smoothie Bars, Specialist Coffee and Tea Shops.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cafés/Bars market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

CAFÉS/BARS IN MOROCCOKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Global coffee chains spearhead developments
  • Popularity of coffee supports speciality cafés
  • Digital ordering is emerging
PROSPECTS AND OPPORTUNITIES
  • International players will continue to be attracted by the stability and coffee culture in Morocco
  • Tourism growth drives higher coffee consumption
  • Independents face a tougher competitive landscape
CATEGORY DATA
  • Table 1 Cafés/Bars by Category: Units/Outlets 2018-2023
  • Table 2 Sales in Cafés/Bars by Category: Number of Transactions 2018-2023
  • Table 3 Sales in Cafés/Bars by Category: Foodservice Value 2018-2023
  • Table 4 Cafés/Bars by Category: % Units/Outlets Growth 2018-2023
  • Table 5 Sales in Cafés/Bars by Category: % Transaction Growth 2018-2023
  • Table 6 Sales in Cafés/Bars by Category: % Foodservice Value Growth 2018-2023
  • Table 7 GBO Company Shares in Chained Cafés/Bars: % Foodservice Value 2019-2023
  • Table 8 GBN Brand Shares in Chained Cafés/Bars: % Foodservice Value 2020-2023
  • Table 9 Forecast Cafés/Bars by Category: Units/Outlets 2023-2028
  • Table 10 Forecast Sales in Cafés/Bars by Category: Number of Transactions 2023-2028
  • Table 11 Forecast Sales in Cafés/Bars by Category: Foodservice Value 2023-2028
  • Table 12 Forecast Cafés/Bars by Category: % Units/Outlets Growth 2023-2028
  • Table 13 Forecast Sales in Cafés/Bars by Category: % Transaction Growth 2023-2028
  • Table 14 Forecast Sales in Cafés/Bars by Category: % Foodservice Value Growth 2023-2028
CONSUMER FOODSERVICE IN MOROCCO
EXECUTIVE SUMMARY
  • Consumer foodservice in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Independent foodservice developments
  • What next for consumer foodservice?
MARKET DATA
  • Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
  • Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023
  • Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2023
  • Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2018-2023
  • Table 19 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2018-2023
  • Table 20 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2023
  • Table 21 Sales in Consumer Foodservice by Location: % Foodservice Value 2018-2023
  • Table 22 Sales in Consumer Foodservice by Fulfillment: % Foodservice Value 2018-2023
  • Table 23 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2019-2023
  • Table 24 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2023
  • Table 25 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2023
  • Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2023-2028
  • Table 27 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources