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Home Laundry Appliances in Italy

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    Report

  • 41 Pages
  • December 2023
  • Region: Italy
  • Euromonitor International
  • ID: 1541596
Sales of home laundry appliances have continued to decline in retail volume terms in 2023, after a steep decline in 2022. This is in part due to high interest rates which have made it more difficult for consumers to buy a new home, as well as making it more expensive to buy big ticket items such as home laundry appliances on credit.

The Home Laundry Appliances in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Automatic Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-in Home Laundry Appliances, Freestanding Home Laundry Appliances, Semi-Automatic Washing Machines.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Laundry Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HOME LAUNDRY APPLIANCES IN ITALYKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Economic pressures limit demand for home laundry appliances but tourist accommodation provides some sales opportunities
  • Larger and more energy efficient units finding the favour of consumers
  • Production levels drop while Chinese brands continue to make inroads with strong value proposition
PROSPECTS AND OPPORTUNITIES
  • Automatic dryers expected to see further declines due to economic and environmental concerns
  • Consumers become used to next-generation laundry machines
  • New EU regulation will place a limit on stand-by energy consumption
CATEGORY DATA
  • Table 1 Sales of Home Laundry Appliances by Category: Volume 2018-2023
  • Table 2 Sales of Home Laundry Appliances by Category: Value 2018-2023
  • Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2018-2023
  • Table 5 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2018-2023
  • Table 6 Sales of Automatic Washing Machines by Format: % Volume 2018-2023
  • Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2018-2023
  • Table 8 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2019-2023
  • Table 9 NBO Company Shares of Home Laundry Appliances: % Volume 2019-2023
  • Table 10 LBN Brand Shares of Home Laundry Appliances: % Volume 2020-2023
  • Table 11 Distribution of Home Laundry Appliances by Format: % Volume 2018-2023
  • Table 12 Production of Home Laundry Appliances: Total Volume 2018-2023
  • Table 13 Forecast Sales of Home Laundry Appliances by Category: Volume 2023-2028
  • Table 14 Forecast Sales of Home Laundry Appliances by Category: Value 2023-2028
  • Table 15 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2023-2028
  • Table 16 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2023-2028
CONSUMER APPLIANCES IN ITALY
EXECUTIVE SUMMARY
  • Consumer appliances in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 17 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
  • Table 18 Replacement Cycles of Consumer Appliances by Category 2018-2024
MARKET DATA
  • Table 19 Sales of Consumer Appliances by Category: Volume 2018-2023
  • Table 20 Sales of Consumer Appliances by Category: Value 2018-2023
  • Table 21 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 22 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
  • Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
  • Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
  • Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
  • Table 27 Sales of Small Appliances by Category: Volume 2018-2023
  • Table 28 Sales of Small Appliances by Category: Value 2018-2023
  • Table 29 Sales of Small Appliances by Category: % Volume Growth 2018-2023
  • Table 30 Sales of Small Appliances by Category: % Value Growth 2018-2023
  • Table 31 NBO Company Shares of Major Appliances: % Volume 2019-2023
  • Table 32 LBN Brand Shares of Major Appliances: % Volume 2020-2023
  • Table 33 NBO Company Shares of Small Appliances: % Volume 2019-2023
  • Table 34 LBN Brand Shares of Small Appliances: % Volume 2020-2023
  • Table 35 Distribution of Major Appliances by Format: % Volume 2018-2023
  • Table 36 Distribution of Small Appliances by Format: % Volume 2018-2023
  • Table 37 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
  • Table 38 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
  • Table 39 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
  • Table 40 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
  • Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
  • Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
  • Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
  • Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
  • Table 45 Forecast Sales of Small Appliances by Category: Volume 2023-2028
  • Table 46 Forecast Sales of Small Appliances by Category: Value 2023-2028
  • Table 47 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
  • Table 48 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources