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Baked Goods in Hungary

  • ID: 1542303
  • Report
  • November 2019
  • Region: Hungary
  • 28 pages
  • Euromonitor International
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Baked goods continued to experience a gradual decline in demand driven by the weak performance of bread, in particular, the largest category of unpackaged leavened bread in 2019.

The author's Baked Goods in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Baked Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Baked Goods in Hungary

List of Contents and Tables
Headlines
Prospects
Declining Demand for Bread Influenced by Rising Prices, and the Search for Convenient and Alternative Options
Traditional Purchasing Habits Support Demand Through Artisanal Bakeries Despite Gradual Move Towards Packaged Products
Hungarians Still Like To Indulge, Supporting Demand for Cakes and Pastries
Competitive Landscape
Artisanal Retains Dominant Presence Due To Fresh Perception Amongst Hungarians
Ceres Sütoipari Leads Branded Players, and Is Looking To Expand Its Range To Address Rising Demand for Innovation and Convenience
Private Label Could Profit Further From Rising Prices With Competitively Priced Baked Goods
Category Data
Table 1 Sales of Baked Goods by Category: Volume 2014-2019
Table 2 Sales of Baked Goods by Category: Value 2014-2019
Table 3 Sales of Baked Goods by Category: % Volume Growth 2014-2019
Table 4 Sales of Baked Goods by Category: % Value Growth 2014-2019
Table 5 Sales of Pastries by Type: % Value 2014-2019
Table 6 NBO Company Shares of Baked Goods: % Value 2015-2019
Table 7 LBN Brand Shares of Baked Goods: % Value 2016-2019
Table 8 Distribution of Baked Goods by Format: % Value 2014-2019
Table 9 Forecast Sales of Baked Goods by Category: Volume 2019-2024
Table 10 Forecast Sales of Baked Goods by Category: Value 2019-2024
Table 11 Forecast Sales of Baked Goods by Category: % Volume Growth 2019-2024
Table 12 Forecast Sales of Baked Goods by Category: % Value Growth 2019-2024
Executive Summary
Confident Steps Forward With Slowly Changing Attitudes Amongst Consumers
Economic Expansion Coupled With Positive Consumer Sentiment
No Shortage of Investments, But Lack of Willing Labour Force Must Be Addressed
Discounters and Internet Retailing Continue To Pave the Way Forward
Positive Outlook for Packaged Food, Supported by Rising Consumer Confidence To Purchase Products That Offer Greater Specific Value
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2014-2019
Table 18 Sales of Packaged Food by Category: Value 2014-2019
Table 19 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 20 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 21 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 23 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 24 Penetration of Private Label by Category: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format: % Value 2014-2019
Table 26 Distribution of Packaged Food by Format and Category: % Value 2019
Table 27 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources
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