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Herbal/Traditional Products in Russia

  • ID: 1572877
  • Report
  • October 2019
  • Region: Russia
  • 21 pages
  • Euromonitor International
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Russian consumers usually prioritise effectiveness over naturalness when purchasing consumer health products, as they tend to want and need fast results. Naturalness is not a major factor outside of certain categories, such as sleep aids, cough, cold and allergy (hay fever) remedies, dietary supplements and digestive remedies. However, even in dietary supplements, the demand for echinacea, for example, is being hit hard by the development of antiviral OTC drugs like Kagotsel.

The author's Herbal/Traditional Products in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Herbal/traditional Products in Russia

List of Contents and Tables
Headlines
Prospects
Demand for Fast, Effective Results Weakens the Prospects for A Naturalness Trend
Financial Concerns Encourage A Preference for Practical, Chemical Solutions
Laxatives Drives Fast Growth in Herbal/traditional Digestive Remedies
Competitive Landscape
Mondelez Benefits From the Wide Distribution of A Strong Brand To Lead the Way
Halls Reaches Out To A Younger Audience Via Social Media and New Flavours
Evalar Remains at the Forefront of New Launches With A Herbal Cold Remedy in 2019
Category Data
Table 1 Sales of Herbal/Traditional Products by Category: Value 2014-2019
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2015-2019
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2016-2019
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Executive Summary
Weak Household Budgets Limit Value Sales Development in 2019
Gradual Shift To Generics in A Price-sensitive Environment
Agreements With Pharmacy Chains Offer Key Competitive Edge To Companies
Online Channel Offers Marketing and Sales Opportunities To Players and Retailers
Pockets of Strong Value Growth Despite Stagnating Demand
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019
Market Data
Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Distribution of Consumer Health by Format: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format and Category: % Value 2019
Table 15 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
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