Drinking Milk Products in Indonesia

Drinking milk in Indonesia continues to grow in terms of retail value sales in 2025, although at a slower pace compared to 2023 and 2024. The decline in consumer confidence, driven by economic pressures and a shrinking middle class, is leading many households to reduce spending on non-essential items. Despite this, milk remains a priority purchase, especially for families with children, due to its strong nutritional reputation and government support.

The Drinking Milk Products in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Powder Milk.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Drinking Milk Products market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.