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Drinking Milk Products in Malaysia

  • ID: 1607345
  • Report
  • September 2021
  • Region: Malaysia
  • 22 Pages
  • Euromonitor International
Despite the outbreak of COVID-19 in Malaysia, there continues to be a wide range of new product development being seen in drinking milk products in 2020/2021 as players look to sustain demand and attract new consumers. For example, The Holstein Milk Co Sdn Bhd launched its new Organic A2 Protein Milk in shelf stable milk.

The Drinking Milk Products in Malaysia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in < - Year - > directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Milk Alternatives, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Drinking Milk Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown

KEY DATA FINDINGS
2020 IMPACT
  • Rising health awareness drives demand, despite uncertainty over COVID-19
  • Focus on attracting expanding middle class with new innovative brands
  • Entry of new brands continues to fuel expansion of other milk alternatives

RECOVERY AND OPPORTUNITIES
  • Players seek to boost brand awareness and invest in infrastructure
  • Launch of fortified products targeting health conscious consumers
  • Leading brands look to expand outreach by embracing e-commerce

CATEGORY DATA
  • Table 1 Sales of Drinking Milk Products by Category: Volume 2015-2020
  • Table 2 Sales of Drinking Milk Products by Category: Value 2015-2020
  • Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020
  • Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020
  • Table 5 NBO Company Shares of Drinking Milk Products: % Value 2016-2020
  • Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020
  • Table 7 Distribution of Drinking Milk Products by Format: % Value 2015-2020
  • Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025
  • Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025
  • Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025
  • Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025
Note: Product cover images may vary from those shown