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Gum in Poland

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    Report

  • 18 Pages
  • July 2025
  • Region: Poland
  • Euromonitor International
  • ID: 1607443
Sales of gum have seen stronger growth in 2025 compared to the previous year as impulse and functional consumption has rebounded alongside increased mobility and urban footfall. Functional positioning around dental hygiene and freshness remained strong, supported by on-the-go snacking occasions. The impact of inflation on other areas of the market has also reinforced gum's appeal as a low-cost discretionary treat.

This Gum in Poland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why Buy this Report?

  • Get a detailed picture of the Gum market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
The publisher has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, the publisher has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning.

Table of Contents

Gum in Poland
Key Data Findings
2025 Developments
Chewing Gum Continues to Drive Growth Thanks to Functional ClaimsWrigley Retains Its Stronghold Despite Increasing CompetitionDiscounters Benefit from Strong Value PropositionProspects and OpportunitiesChewing Gum Set for Expansion while Bubble Gum Sales Set to DeflatePlayers Will Need to Invest in the Future to Keep Up in An Evolving MarketHealth and Sustainability Set to Be the Focus of Innovation
Category Data
  • Table 1 Sales of Gum by Category: Volume 2020-2025
  • Table 2 Sales of Gum by Category: Value 2020-2025
  • Table 3 Sales of Gum by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Gum by Category: % Value Growth 2020-2025
  • Table 5 Sales of Gum by Flavour: Rankings 2020-2025
  • Table 6 Nbo Company Shares of Gum: % Value 2021-2025
  • Table 7 Lbn Brand Shares of Gum: % Value 2022-2025
  • Table 8 Distribution of Gum by Format: % Value 2020-2025
  • Table 9 Forecast Sales of Gum by Category: Volume 2025-2030
  • Table 10 Forecast Sales of Gum by Category: Value 2025-2030
  • Table 11 Forecast Sales of Gum by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Sales of Gum by Category: % Value Growth 2025-2030
Snacks in PolandExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?
Market Data
  • Table 13 Sales of Snacks by Category: Volume 2020-2025
  • Table 14 Sales of Snacks by Category: Value 2020-2025
  • Table 15 Sales of Snacks by Category: % Volume Growth 2020-2025
  • Table 16 Sales of Snacks by Category: % Value Growth 2020-2025
  • Table 17 Nbo Company Shares of Snacks: % Value 2021-2025
  • Table 18 Lbn Brand Shares of Snacks: % Value 2022-2025
  • Table 19 Penetration of Private Label by Category: % Value 2020-2025
  • Table 20 Distribution of Snacks by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Snacks by Category: Volume 2025-2030
  • Table 22 Forecast Sales of Snacks by Category: Value 2025-2030
  • Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
  • Table 24 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DisclaimerSourcesSummary 1 Research Sources