Sales of gum in Thailand have continued to decline in value and volume terms in 2025. Gum has faced strong competition from mints and medicated confectionery as these products not only freshen breath but can also be swallowed, while chewing gum is not supposed to be swallowed, making it less convenient. In addition, chewing gum also creates noise, which can be seen as inappropriate if chewed in public or at work, leading some people to avoid chewing gum and to consume mints or medicated confecti...
This Gum in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Gum in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy this Report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Gum in ThailandGum Sales Slump Due to Competition from Other Categories and Product LimitationsMondelez Leads Thanks to Dentyne's SuccessHypermarkets Leads Distribution while Supermarkets Show Dynamic GrowthProspects and OpportunitiesGum Poised for Stagnation Due to Limited Competition and InnovationFewer Players and Brand Discontinuations as Demand FallsFocus on Health and Beauty Shifts Innovation Towards Functional BenefitsSnacks in ThailandExecutive SummarySnacks in 2025: the Big PictureKey Trends in 2025Competitive LandscapeChannel DevelopmentsWhat Next for Snacks?DisclaimerSourcesSummary 1 Research Sources
Key Data Findings
Category Data
Market Data
