Personal Care Appliances in the US

US personal care appliances is seeing steady growth in 2025, fuelled by health and wellness trends and regular replacements. Body shavers is rising fastest in volume terms, recording 1% growth to reach 20.1 million units. Hair care appliances leads value sales as consumers seek salon-quality results at home through innovations like infrared drying and scalp care. Premiumisation and technology-driven features are set to expand further, with e-commerce surpassing half of total sales.

This Personal Care Appliances in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Body Shavers, Electric Facial Cleansers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Personal Care Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.