+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Sugar Confectionery in Kenya

  • PDF Icon

    Report

  • 19 Pages
  • July 2023
  • Region: Kenya
  • Euromonitor International
  • ID: 1607650
Sugar confectionery is set to decline in retail volume terms in 2023, although it will continue to see current value growth due to price rises. The prices of raw materials have been rising. For instance, reduced local production of sugar cane, declining imports, and global shortages have been driving up the prices of sugar, making it more expensive to produce products such as sugar confectionery.

The analyst's Sugar Confectionery in Kenya report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage:
Boiled Sweets, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Sugar Confectionery, Pastilles, Gummies, Jellies and Chews, Toffees, Caramels and Nougat.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sugar Confectionery market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SUGAR CONFECTIONERY IN KENYAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Rising costs increase prices, driving volume decline
  • Competition from informal retail, and from home-made goods in traditional outlets
  • Kenafric continues to lead a fragmented category
PROSPECTS AND OPPORTUNITIES
  • Even retail expansion and development will be unable to prevent continued decline
  • Rising prices set to have a negative impact on volume sales
  • Health concerns lead to increased scrutiny by government, and action by players
CATEGORY DATA
  • Table 1 Sales of Sugar Confectionery by Category: Volume 2018-2023
  • Table 2 Sales of Sugar Confectionery by Category: Value 2018-2023
  • Table 3 Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
  • Table 5 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2018-2023
  • Table 6 NBO Company Shares of Sugar Confectionery: % Value 2019-2023
  • Table 7 LBN Brand Shares of Sugar Confectionery: % Value 2020-2023
  • Table 8 Distribution of Sugar Confectionery by Format: % Value 2018-2023
  • Table 9 Forecast Sales of Sugar Confectionery by Category: Volume 2023-2028
  • Table 10 Forecast Sales of Sugar Confectionery by Category: Value 2023-2028
  • Table 11 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2023-2028
  • Table 12 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2023-2028
SNACKS IN KENYA
EXECUTIVE SUMMARY
  • Snacks in 2023: The big picture
  • Key trends in 2023
  • Competitive landscape
  • Channel developments
  • What next for snacks?
MARKET DATA
  • Table 13 Sales of Snacks by Category: Volume 2018-2023
  • Table 14 Sales of Snacks by Category: Value 2018-2023
  • Table 15 Sales of Snacks by Category: % Volume Growth 2018-2023
  • Table 16 Sales of Snacks by Category: % Value Growth 2018-2023
  • Table 17 NBO Company Shares of Snacks: % Value 2019-2023
  • Table 18 LBN Brand Shares of Snacks: % Value 2020-2023
  • Table 19 Distribution of Snacks by Format: % Value 2018-2023
  • Table 20 Forecast Sales of Snacks by Category: Volume 2023-2028
  • Table 21 Forecast Sales of Snacks by Category: Value 2023-2028
  • Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
  • Table 23 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research