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Tea in Ecuador

  • ID: 1607678
  • Report
  • Region: Ecuador
  • 16 pages
  • Euromonitor International
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Fruit/herbal tea remained the most important category in 2018 in terms of value sales. It also remained the best performing tea category, benefiting from the entry of new premium brands with a focus on innovation. The offer now includes mixed blends, functional products and premium organic options. Dehydrated fruit infusions are also gaining more ground in both the off-trade and on-trade.

The Tea in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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TEA IN ECUADOR

List of Contents and Tables
Headlines
Prospects
Fruit/herbal Tea Drives Category Growth
Tea Expected To Remain A Substitute for Coffee and A Natural Medicine
Tea Specialities Expected To Increase in Number Over the Short Term
Competitive Landscape
Local Players Dominate Tea
Local Company Terrafertil Acquired by Nestlé in 2018
Brands Compete for Sales at Points of Purchase
Category Data
Table 1 Retail Sales of Tea by Category: Volume 2013-2018
Table 2 Retail Sales of Tea by Category: Value 2013-2018
Table 3 Retail Sales of Tea by Category: % Volume Growth 2013-2018
Table 4 Retail Sales of Tea by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Tea: % Retail Value 2014-2018
Table 6 LBN Brand Shares of Tea: % Retail Value 2015-2018
Table 7 Forecast Retail Sales of Tea by Category: Volume 2018-2023
Table 8 Forecast Retail Sales of Tea by Category: Value 2018-2023
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2018-2023
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2018-2023
Executive Summary
Hot Drinks Seen As Versatile and Addressing Multiple Needs
Tea the Best Performer in 2018
Domestic Companies Gain Ground
Premiumisation Continues
Innovation Over the Forecast Period To Be Driven by the On-trade
Market Data
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2013-2018
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2013-2018
Table 13 Retail Sales of Hot Drinks by Category: Volume 2013-2018
Table 14 Retail Sales of Hot Drinks by Category: Value 2013-2018
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2013-2018
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2013-2018
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2013-2018
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2013-2018
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2013-2018
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2013-2018
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2014-2018
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2015-2018
Table 23 Retail Distribution of Hot Drinks by Format: % Volume 2013-2018
Table 24 Retail Distribution of Hot Drinks by Format and Category: % Volume 2018
Table 25 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2018-2023
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2018-2023
Table 27 Forecast Retail Sales of Hot Drinks by Category: Volume 2018-2023
Table 28 Forecast Retail Sales of Hot Drinks by Category: Value 2018-2023
Table 29 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2018-2023
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2018-2023
Table 31 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2018-2023
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2018-2023
Table 33 Forecast Total Sales of Hot Drinks by Category: Total Volume 2018-2023
Table 34 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2018-2023
Sources
Summary 1 Research Sources
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