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Cheese in the US

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    Report

  • 22 Pages
  • September 2025
  • Region: United States
  • Euromonitor International
  • ID: 1607751
Unlike other dairy categories that struggled to sustain retail volume growth, cheese showed positive growth in both current retail value and volume terms in the US in 2024, with this trend continuing in 2025. In fact, cheese is expected to see the third consecutive year of volume growth in 2025. Several factors have positively influenced cheese consumption during 2024 and 2025. A key driver is the health and wellness trend, which positions cheese as a natural and protein-rich snack.

The Cheese in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Hard Cheese, Processed Cheese excl Spreadable, Soft Cheese, Spreadable Cheese.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cheese market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Cheese continues to grow with consumers favouring unprocessed options
  • Kraft Heinz Co loses ground to private label
  • Consumption of artisanal cheese boosts online sales
PROSPECTS AND OPPORTUNITIES
  • Private label set to win over price-sensitive consumers
  • Health and wellness trend will boost premium innovations
  • Consumers will continue to favour traditional cheese over plant-based options
CATEGORY DATA
  • Table 1 Sales of Cheese by Category: Volume 2020-2025
  • Table 2 Sales of Cheese by Category: Value 2020-2025
  • Table 3 Sales of Cheese by Category: % Volume Growth 2020-2025
  • Table 4 Sales of Cheese by Category: % Value Growth 2020-2025
  • Table 5 Sales of Spreadable Cheese by Type: % Value 2020-2025
  • Table 6 Sales of Soft Cheese by Type: % Value 2020-2025
  • Table 7 Sales of Hard Cheese by Type: % Value 2020-2025
  • Table 8 NBO Company Shares of Cheese: % Value 2021-2025
  • Table 9 LBN Brand Shares of Cheese: % Value 2022-2025
  • Table 10 Distribution of Cheese by Format: % Value 2020-2025
  • Table 11 Forecast Sales of Cheese by Category: Volume 2025-2030
  • Table 12 Forecast Sales of Cheese by Category: Value 2025-2030
  • Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2025-2030
  • Table 14 Forecast Sales of Cheese by Category: % Value Growth 2025-2030
DAIRY PRODUCTS AND ALTERNATIVES IN THE US
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2025: The big picture
  • Key trends in 2025
  • Competitive Landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 15 Sales of Dairy Products and Alternatives by Category: Value 2020-2025
  • Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2020-2025
  • Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2021-2025
  • Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2022-2025
  • Table 19 Penetration of Private Label by Category: % Value 2020-2025
  • Table 20 Distribution of Dairy Products and Alternatives by Format: % Value 2020-2025
  • Table 21 Forecast Sales of Dairy Products and Alternatives by Category: Value 2025-2030
  • Table 22 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
  • Summary 1 Research Sources