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Drinking Milk Products in India

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    Report

  • 24 Pages
  • January 2024
  • Region: India
  • Euromonitor International
  • ID: 1668344
In 2023, high inflation impacted the price of milk due to an increase in feed costs for cattle. This increased the procurement cost of milk, with major brands increasing the retail price per litre. However, demand for milk remained strong in 2023, as it remained one of the most easily available, accepted and widely-consumed sources of animal protein in India. Milk is still consumed on a daily basis by many Indian households, especially by those who not consume any other type of animal protein.

The Drinking Milk Products in India report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Powder Milk.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Drinking Milk Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

DRINKING MILK PRODUCTS IN INDIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Milk continues to enjoy strong demand, despite impact of inflation
  • Flavoured milk drinks emerges as an alternative to other beverages
  • Foodservice volumes continue to grow due to greater mobility and travel opportunities
PROSPECTS AND OPPORTUNITIES
  • Wider positioning for milk set to emerge with expansion of varying needs
  • Packaged milk will continue to grow but with own set of challenges ahead
  • Powder milk will continue to lose ground due to intense competition from shelf stable format
CATEGORY DATA
  • Table 1 Sales of Drinking Milk Products by Category: Volume 2018-2023
  • Table 2 Sales of Drinking Milk Products by Category: Value 2018-2023
  • Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
  • Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
  • Table 7 Distribution of Drinking Milk Products by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
  • Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN INDIA
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2023: The big picture
  • Key trends in 2023
  • Competitive Landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 12 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
  • Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
  • Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
  • Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
  • Table 16 Penetration of Private Label by Category: % Value 2018-2023
  • Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
  • Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
  • Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources