Beauty, Cosmetics & Fragrance Stores in the US - Industry Market Research Report

Fresh look: A recovering economy and rebounding consumer spending after the pandemic will boost revenue

Beauty, Cosmetics and Fragrance Stores retail cosmetics, perfumes and personal grooming products to individuals. Consumers have purchased products from beauty retailers such as Sephora and Ulta due to their product expertise and loyalty programs. The pandemic caused sales to drop as regulations forced retailers to pause operations and consumers reduced spending on discretionary products. The pandemic also made more consumers feel comfortable buying cosmetics online, preventing retail sales from bouncing back as the economy re-opened. Economic conditions worsened in 2022, with high inflation and economic uncertainty reducing discretionary spending. These factors caused revenue has grown at an estimated CAGR of 0.2% to $45.2 billion over the past five years, including a 1.2% drop in 2023 alone.

This industry comprises stores that primarily retail cosmetics, perfumes, toiletries and personal grooming products. Operators in this industry include beauty supply stores, specialty cosmetics stores and fragrance stores.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.