Farmed out: Import competition and supermarket supremacy unearth previously sewn industry revenue
Australia's diverse climate conditions and soils allow a variety of vegetables to be produced across the country. Different crops' performance can change drastically from year to year, making for volatile output and revenue trends. Greater health consciousness has heralded the rising demand for vegetable consumption in recent years. Dramatically shifting annual weather conditions have been the main force behind total output volumes and farm yields in recent years. Unfavourable conditions the three years to 2019-20 ate away at industry revenue. However, La Nina's high rainfall over the past three years has propelled outdoor farmers' productions. Overall, industry revenue is expected to climb at an annualised 8.3% over the five years through 2022-23 to $8.0 billion. This trend includes an estimated rise of 2.4% in 2022-23, due to strong growth in pulse revenue.
Industry growers produce vegetables and pulses outdoors in open fields.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
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Methodology
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