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Confectionery Packaging in Brazil

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    Report

  • 10 Pages
  • August 2025
  • Region: Brazil
  • Euromonitor International
  • ID: 1830273
In 2024, total confectionery packaging retail volumes in Brazil rose by 3% to reach 12 billion units, driven by shifting consumer preferences and evolving market dynamics. The increasing demand for healthier confectionery options, such as low sugar and organic sweets, prompted manufacturers to launch new product lines, which necessitated updated packaging formats to highlight nutritional benefits and differentiate these products on store shelves.

This Confectionery Packaging in Brazil report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Product coverage: Chocolate Confectionery, Gum, Sugar Confectionery.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Confectionery Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS

2024 DEVELOPMENTS
  • Rising demand and innovation drive growth in confectionery packaging in Brazil
  • Innovative sensory and sustainable packaging transforms the landscape
  • Rising popularity of 180g flexible paper packs impacts confectionery packaging, although rising from a low base
PROSPECTS AND OPPORTUNITIES
  • Convenience set to drive growth in confectionery packaging in Brazil
  • Growing demand for sustainable confectionery packaging
DISCLAIMER