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Sports Nutrition in Hungary

  • ID: 1845066
  • Report
  • October 2019
  • Region: Hungary
  • 21 pages
  • Euromonitor International
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Sports nutrition remained the most dynamic category within consumer health in Hungary in 2019, driven by the rising number of Hungarians interested in body-building and working out. Lifestyle changes, rising health consciousness and education are leading to a general movement towards long-term wellness. Sports nutrition used to be targeted primarily towards those who lead dedicated sporting lifestyles.

The author's Sports Nutrition in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sports Nutrition market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Sports Nutrition in Hungary

List of Contents and Tables
Headlines
Prospects
Sports Nutrition Sees Dynamic Growth As Target Audience Expands
Protein/energy Bars Benefit From Convenience and Expanding Distribution
Sports Non-protein Products Target Specific Audiences To Good Effect
Competitive Landscape
Scitec and Biotech Retain Leading Positions Thanks To Broad Consumer Base
Products for Women and Vegan Options Key To New Product Development
Fading Consumer Loyalty Among the Younger Generations
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2014-2019
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Sports Nutrition: % Value 2015-2019
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2016-2019
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2019-2024
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Executive Summary
Consumer Health Sees Strong Growth Thanks To Lifestyle and Demographic Factors
Government Launches "programme for A More Competitive Hungary"
Global Giants Lead But Local Players Hold Strong Presence Thanks To Investment
Chemists/pharmacists Remains King, But Internet Retailing Offers Potential
the Signs Point Towards A Bright Future for Consumer Health Although Challenges Remain
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019
Market Data
Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
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