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Bleach in Georgia

  • ID: 1923827
  • Report
  • Region: Georgia
  • 11 pages
  • Euromonitor International
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Bleach value sales continued to increase in 2018, although volume sales grew at a lower rate. Traditionally, bleach is widely used for white clothes and bed/table linen, as well as a variety of other household cleaning needs. Products in this area are used as an antibacterial for toilet and bathroom cleaning and disinfecting, despite the availability of specific toilet care products. Another reason for value growth was the recent devaluation of the Georgian currency.

The Bleach in Georgia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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BLEACH IN GEORGIA

List of Contents and Tables
Headlines
Prospects
Bleach Records Growth Despite High Maturity
Developing Tourism To Continue Supporting Bleach Growth
Potential Obstacles for Future Growth
Competitive Landscape
Procter & Gamble Continues To Dominate
Wide Product Offering and Strong Reputation Key To Success
Small Players Operating Mainly in Traditional Retail
Category Data
Table 1 Sales of Bleach: Value 2013-2018
Table 2 Sales of Bleach: % Value Growth 2013-2018
Table 3 NBO Company Shares of Bleach: % Value 2014-2018
Table 4 LBN Brand Shares of Bleach: % Value 2015-2018
Table 5 Forecast Sales of Bleach: Value 2018-2023
Table 6 Forecast Sales of Bleach: % Value Growth 2018-2023
Executive Summary
Continued Development Within Home Care
Shift in Consumer Interest
International Brands Dominate
Modern Grocery Retailing Steadily Taking Over Home Care Distribution
Positive Outlook for Home Care
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Distribution of Home Care by Format: % Value 2013-2018
Table 13 Distribution of Home Care by Format and Category: % Value 2018
Table 14 Forecast Sales of Home Care by Category: Value 2018-2023
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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