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Childrenswear in Israel

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    Report

  • 21 Pages
  • February 2026
  • Region: Israel
  • Euromonitor International
  • ID: 1923855
Childrenswear in Israel experienced growth in 2025, with retail value sales increasing by 5% and volume sales by 2%. This was largely due to the decline in outbound tourism and a greater reliance on purchasing locally. Baby and toddler wear remained the largest subcategory, supported by steady demand for essential items. In particular, it was the demand for affordable and durable clothing that drove growth in childrenswear, with parents prioritising value for money.

This Childrenswear in Israel report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Childrenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Domestic shopping and cost pressures shape childrenswear demand
  • CHART 1 Key Trends 2025
  • CHART 2 Analyst Insight
INDUSTRY PERFORMANCE
  • Local retailers benefit from decline in outbound tourism
  • Baby and toddler wear drives sales with essential purchases
  • Economic pressure drives polarised spending on childrenswear
  • CHART 3 Logistics Challenges Limit Product Variety
WHAT’S NEXT?
  • Parents to prioritise affordability and durability in childrenswear purchases
  • Baby and toddler wear to remain largest subcategory in childrenswear
  • Main trends that will shape childrenswear future and business impact
COMPETITIVE LANDSCAPE
  • Leading brands consolidate position with stable market share
  • No significant mergers or new product launches expected
CHANNELS
  • Offline retail dominates childrenswear sales with strong brand presence
  • Online retail shows steady growth among tech-savvy parents
COUNTRY REPORTS
  • CHART 4 Key Trends 2025
  • CHART 5 Analyst Insight
  • CHART 6 Domestic Travel Spurs Apparel and Footwear Sales as Fewer Israelis Shop Abroad
  • CHART 7 Real GDP Growth and Inflation 2020-2030
  • CHART 8 PEST Analysis in Israel 2025
  • CHART 9 Key Insights on Consumers in Israel 2025
  • CHART 10 Consumer Landscape in Israel 2025
APPAREL AND FOOTWEAR IN ISRAEL
EXECUTIVE SUMMARY
  • Israel's apparel and footwear market grows as consumers shop locally and online
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Local shopping boosts sales amid global uncertainties
  • Apparel remains largest component of overall sales
  • Adidas capitalises on local logistics advantage
WHAT’S NEXT?
  • Zara to lead premiumisation trend with luxury collaborations
  • Local brands and retailers will adapt to changing consumer needs
  • Sustainability and technology to drive innovation in retail
COMPETITIVE LANDSCAPE
  • Adidas maintains lead in Israel's apparel and footwear market
  • Local brands and retailers adapt to changing consumer needs
CHANNELS
  • Offline retail leads with strong physical store presence
  • E-commerce grows rapidly with omnichannel retail strategies
  • Omnichannel retailing drives customer engagement and loyalty
PRODUCTS
  • Tariffs and supply chain disruption favour locally agile players
  • Market polarisation drives demand for diverse product offerings
ECONOMIC CONTEXTCONSUMER CONTEXTCOUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources