Retail Tissue in Switzerland

Retail value sales of retail tissue rose in 2024. Toilet paper remained the largest category, with value sales increasing. The category continues to be an essential household staple, with demand supported by growing consumer preference for premium features such as added softness, strength, and higher ply counts. At the same time, paper towels were the most dynamic category, with value sales increasing notably.

The Retail Tissue in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Facial Tissues, Paper Tableware, Paper Towels, Toilet Paper.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retail Tissue market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.