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Sports Nutrition in Serbia

  • ID: 1932945
  • Report
  • Region: Serbia
  • 17 pages
  • Euromonitor International
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Sports nutrition continues to see healthy current value growth in 2019. Growth is supported by a wider wellness trend that sees consumers taking more care of their health and appearance. This is visible in the growing number of consumers visiting the rising number of gyms across the country. Both men and women are exercising more regularly, although the most important target audience for sports nutrition remains men, who are more likely to use these products on a regular basis.

The author's Sports Nutrition in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sports Nutrition market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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Sports Nutrition in Serbia

List of Contents and Tables
Headlines
Prospects
Rising Number of Gyms Stimulates Interest in Exercise and Sports Nutrition
Powder Format Loses Value Share To More Convenient Protein/energy Bars
Shift To Sports Non-protein Products As Fear Over Health Effects of Protein Options Grows
Competitive Landscape
Leading Players Set To Invest To Push Consolidation in the Category
Penetration of Key Marketing Channels May Offset Negative Perception
Health Positioning and New Product Development Offer Value Growth Opportunities
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2014-2019
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Sports Nutrition: % Value 2015-2019
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2016-2019
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2019-2024
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Executive Summary
Health and Self-medication Trends Maintain Positive Value Growth Performance
Focus on Marketing and Distribution As New Product Development Is Limited
the Main Players Use Advertising To Gain An Edge in A Highly Fragmented Landscape
Drugstores/pharmacies and Grocery Retailers Continue To Develop As Alternatives To Chemists/pharmacies
Healthy But Slower Value Growth As Signs of Maturity Appear in Bigger Categories
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019
Market Data
Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Penetration of Private Label by Category: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Definitions
Sources
Summary 1 Research Sources
Note: Product cover images may vary from those shown
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