Key Highlights
- Fragrances market includes the retail sales of female fragrances, male fragrances, fragrances set, and unisex fragrances. Market is valued according to retail selling price (RSP) and includes any applicable taxes.
- The US fragrances market recorded revenues of $13.93 billion in 2024, representing a compound annual growth rate (CAGR) of 8.2% between 2019-24.
- Market consumption volume increased with a CAGR of 3.6% between 2019-24, reaching a total of 261.3 million units in 2024.
- The strong growth of the US fragrances market during 2019-24 can be attributed to the high consumer spending on premium and luxury perfumes, the rapid expansion of celebrity and influencer-endorsed launches, and the rising popularity of niche and artisanal brands offering unique scent profiles.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the fragrances market in the United States
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the fragrances market in the United States
- Leading company profiles reveal details of key fragrances market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the United States fragrances market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the United States fragrances market by value in 2024?
- What will be the size of the United States fragrances market in 2029?
- What factors are affecting the strength of competition in the United States fragrances market?
- How has the market performed over the last five years?
- Who are the top competitors in the United States's fragrances market?
Table of Contents
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- L'Oreal SA
- The Estee Lauder Companies Inc
- Coty Inc
- LVMH Moet Hennessy Louis Vuitton SE