Home Furnishings in Brazil

Home furnishing maintained positive sales in Brazil in 2024, albeit at a lower level of performance when compared to other categories and sales seen over the past two years, driven by the overall same trends, but with the category more vulnerable to consumers’ restrained spending due to being more of a discretionary area of spending. This slowdown is attributed to persistent macroeconomic challenges, including higher-than-expected inflation and interest rates.

The Home Furnishings in Brazil report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Indoor Living, Lighting, Outdoor Living.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Furnishings market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.