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Homewares in Mexico

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    Report

  • 20 Pages
  • May 2025
  • Region: Mexico
  • Euromonitor International
  • ID: 2144299
Homewares saw current value growth in Mexico in 2024. Economic recovery and rising disposable incomes allowed consumers to spend more on home improvements. Urbanisation and an expanding real estate sector also played a role, as more people sought to furnish newly constructed or renovated homes. The growth of e-commerce provided consumers with easier access to a wide range of homeware products, further boosting demand.

The Homewares in Mexico report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Dining, Kitchen.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Homewares market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Rising incomes, urban growth, and sustainability trends are driving demand for modern and eco-friendly homewares in Mexico
  • Grupo Vasconia leads with innovation and cost efficiency, while Zara Home gains ground through digital and lifestyle-focused strategies
  • Homewares and home furnishing stores retains leadership through curated offerings, while e-commerce accelerates with tech-driven convenience
PROSPECTS AND OPPORTUNITIES
  • Urban growth and lifestyle changes drive demand for personalised, tech-enabled, and sustainable homewares
  • Digital innovation and rising connectivity anticipated to reshape homewares retail into a more personalised and accessible experience
  • Mexican homeware brands to thrive through design innovation and sustainability over the forecast period
CATEGORY DATA
  • Table 1 Sales of Homewares by Category: Value 2019-2024
  • Table 2 Sales of Homewares by Category: % Value Growth 2019-2024
  • Table 3 Sales of Homewares by Material: % Value 2019-2024
  • Table 4 NBO Company Shares of Homewares: % Value 2020-2024
  • Table 5 LBN Brand Shares of Homewares: % Value 2021-2024
  • Table 6 Distribution of Homewares by Format: % Value 2019-2024
  • Table 7 Forecast Sales of Homewares by Category: Value 2024-2029
  • Table 8 Forecast Sales of Homewares by Category: % Value Growth 2024-2029
HOME AND GARDEN IN MEXICO
EXECUTIVE SUMMARY
  • Home and garden in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for home and garden?
MARKET DATA
  • Table 9 Sales of Home and Garden by Category: Value 2019-2024
  • Table 10 Sales of Home and Garden by Category: % Value Growth 2019-2024
  • Table 11 NBO Company Shares of Home and Garden: % Value 2020-2024
  • Table 12 LBN Brand Shares of Home and Garden: % Value 2021-2024
  • Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2019-2024
  • Table 14 Distribution of Home and Garden by Format: % Value 2019-2024
  • Table 15 Distribution of Home and Garden by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Home and Garden by Category: Value 2024-2029
  • Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources