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Carbonates in New Zealand

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    Report

  • 39 Pages
  • January 2026
  • Region: New Zealand
  • Euromonitor International
  • ID: 221652
Off-trade sales of carbonates recorded modest volume growth in New Zealand 2025, at a marginally stronger rate than seen in 2024. The category remains concentrated around leading players such as Coca-Cola Amatil (NZ) Ltd and Frucor Suntory New Zealand Ltd (PepsiCo), with sales drivers focussing on the offer of reduced-sugar options and price-based promotions.

This Carbonates in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates, Reduced Sugar Carbonates, Regular Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Carbonates market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Modest volume growth for carbonates, with sales focussed on popular reduced-sugar options backed by promotions
INDUSTRY PERFORMANCE
  • Players attract attention with innovations in products and formats
  • Reduced sugar options align with overarching health and wellness trends
WHAT’S NEXT?
  • Carbonates set for measured volume growth as economic pressures ease
  • Health and wellness trends will drive innovation and sales
  • Sustainability set to become a structural driver of competitiveness in New Zealand carbonates
COMPETITIVE LANDSCAPE
  • Coca-Cola maintains leadership in carbonates through local scale, channel execution, and disciplined innovation
  • Natural Sugars benefits from the popularity of mixers, with its flagship Alchemy & Tonic brand
CHANNELS
  • Supermarkets maintains leading distribution channel place
  • Warehouse clubs continue to grow
CATEGORY DATA
  • Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2020-2025
  • Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2020-2025
  • Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2020-2025
  • Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2020-2025
  • Table 5 Off-trade Sales of Carbonates by Category: Volume 2020-2025
  • Table 6 Off-trade Sales of Carbonates by Category: Value 2020-2025
  • Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2020-2025
  • Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2020-2025
  • Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2020-2025
  • Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2020-2025
  • Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2021-2025
  • Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2022-2025
  • Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2021-2025
  • Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2022-2025
  • Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2025-2030
  • Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2025-2030
  • Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2025-2030
  • Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2025-2030
  • Table 19 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2025-2030
  • Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2025-2030
COUNTRY REPORTSSOFT DRINKS IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Volume sales see an uptick thanks to stabilising economic factors
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Health and wellness trends become the defining structural driver of soft drinks in New Zealand
  • Flavour innovation remains a critical driver of differentiation in soft drinks
  • Sustainability trends continue to rise across New Zealand’s soft drinks market
WHAT’S NEXT?
  • An ongoing positive performance driven by an improving economy and health-led trends
  • Future innovations will be backed by science-led claims
  • Distribution will become more strategic over the forecast period
COMPETITIVE LANDSCAPE
  • Coca-Cola Amatil (NZ) Ltd maintains its overall company lead thanks to myriad strengths
  • Allpress Espresso benefits from translation café-style coffee into a RTD offer
CHANNELS
  • Supermarkets maintains leading distribution channel place
  • Warehouse clubs and retail e-commerce continue to grow
  • Foodservice vs retail split
  • Fountain sales in New Zealand
MARKET DATA
  • Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
  • Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
  • Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
  • Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
  • Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
  • Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
  • Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
  • Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
  • Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
  • Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
  • Table 31 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
  • Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
  • Table 33 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
  • Table 34 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
  • Table 35 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
  • Table 36 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
  • Table 37 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
  • Table 38 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
  • Table 39 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
  • Table 40 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
  • Table 41 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
  • Table 42 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
  • Table 43 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
  • Table 44 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
  • Table 45 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
  • Table 46 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
  • Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
  • Table 48 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
  • Table 49 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
  • Table 50 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
  • Table 51 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
  • Table 52 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
  • Table 53 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
  • Table 54 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
  • Table 55 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
  • Table 56 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
COUNTRY REPORTS
SOURCES
  • Summary 1 Research Sources