Concentrates in New Zealand

Off-trade volumes sales of concentrates slumped into a small negative decline in New Zealand in 2025. This reflects a shift in demand, with growth no longer driven by price-led downtrading from other more expensive soft drinks alone, but by selective new product development that better aligns with health and convenience expectations. This means consumers are also seeking reduced-sugar and more natural formulations in concentrates.

This Concentrates in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2021-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Concentrates market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.