Eye Care in Japan - Product Image

Eye Care in Japan

  • ID: 221785
  • Report
  • Region: Japan
  • 20 pages
  • Euromonitor International
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Rising demand for functional products supported steady growth in current value sales for standard eye care in 2017. Historically, this category mainly attracted middle-aged and senior consumers, who are more likely to experience difficulty in adjusting focus. In recent years, however, the category has also seen increased demand for functional products among young people who experience so-called “smartphone presbyopia”. This trend is expected to continue over the forecast period.

The Eye Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Eye Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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EYE CARE IN JAPAN

List of Contents and Tables
  • Headlines
  • Prospects
  • Eye Care To Continue Growing
  • Allergy Eye Care Sees Strong Growth in 2017
  • Premium Eye Care Products Popular in Japan
  • Competitive Landscape
  • Leading Player Rohto Launches New Rohto Premium Line
  • Santen Pharmaceutical Launches Sante Medical
  • Cartoon Characters Often Used in Eye Care Promotions
  • Category Data
  • Table 1 Sales of Eye Care by Category: Value 2012-2017
  • Table 2 Sales of Eye Care by Category: % Value Growth 2012-2017
  • Table 3 Sales of Standard Eye Care by Format: % Value 2012-2017
  • Table 4 Sales of Standard Eye Care by Positioning: % Value 2012-2017
  • Table 5 NBO Company Shares of Eye Care: % Value 2013-2017
  • Table 6 LBN Brand Shares of Eye Care: % Value 2014-2017
  • Table 7 Forecast Sales of Eye Care by Category: Value 2017-2022
  • Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2017-2022
  • Executive Summary
  • Consumer Health Benefits From New Tax System Designed To Promote Self-medication
  • New Consumer Health Products Target Specific Demographic Groups
  • Competitive Environment in Consumer Health Remains Fragmented
  • Market Value Share of Drugstores/parapharmacies Channel Increases
  • Consumer Health Set To Benefit From Self-medication and Diversification
  • Market Indicators
  • Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
  • Table 10 Life Expectancy at Birth 2012-2017
  • Market Data
  • Table 11 Sales of Consumer Health by Category: Value 2012-2017
  • Table 12 Sales of Consumer Health by Category: % Value Growth 2012-2017
  • Table 13 NBO Company Shares of Consumer Health: % Value 2013-2017
  • Table 14 LBN Brand Shares of Consumer Health: % Value 2014-2017
  • Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2012-2017
  • Table 16 Distribution of Consumer Health by Format: % Value 2012-2017
  • Table 17 Distribution of Consumer Health by Format and Category: % Value 2017
  • Table 18 Forecast Sales of Consumer Health by Category: Value 2017-2022
  • Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022
  • Appendix
  • OTC Registration and Classification
  • Vitamins and Dietary Supplements Registration and Classification
  • Self-medication/self-care and Preventive Medicine
  • Switches
  • Summary 1 OTC: Switches 2015-2017
  • Definitions
  • Sources
  • Summary 2 Research Sources
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