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Home Improvement in Russia

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    Report

  • 22 Pages
  • May 2021
  • Region: Russia
  • Euromonitor International
  • ID: 2218949
2020 was a year of further value growth for the category as many people decided to make the most of their time in lockdown by investing in home improvement. However, overall, consumers have not been undertaking large construction or renovation projects since the beginning of the health crisis and, therefore, sales growth in home improvement lags far behind that registered in eg gardening.

The Home Improvement in Russia report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2025 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Bathroom and Sanitaryware, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Home Improvement market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2020 IMPACT
  • Performance limited by economic turbulence
  • Decorative paint outstripping wallpaper
  • Interskol challenging the internationals in power tools

RECOVERY AND OPPORTUNITIES
  • Further value sales deceleration ahead for home improvement
  • Cordless power tools losing momentum as consumers spend less
  • Investing in a domestic presence likely to yield results as competition intensifies

CATEGORY DATA
  • Table 1 Sales of Home Improvement by Category: Value 2015-2020
  • Table 2 Sales of Home Improvement by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Home Improvement: % Value 2016-2020
  • Table 4 LBN Brand Shares of Home Improvement: % Value 2017-2020
  • Table 5 Distribution of Home Improvement by Format: % Value 2015-2020
  • Table 6 Forecast Sales of Home Improvement by Category: Value 2020-2025
  • Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY
  • COVID-19 impact on home and garden
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for home and garden?

MARKET DATA
  • Table 8 Sales of Home and Garden by Category: Value 2015-2020
  • Table 9 Sales of Home and Garden by Category: % Value Growth 2015-2020
  • Table 10 NBO Company Shares of Home and Garden: % Value 2016-2020
  • Table 11 LBN Brand Shares of Home and Garden: % Value 2017-2020
  • Table 12 Penetration of Private Label in Home and Garden by Category: % Value 2015-2020
  • Table 13 Distribution of Home and Garden by Format: % Value 2015-2020
  • Table 14 Distribution of Home and Garden by Format and Category: % Value 2020
  • Table 15 Forecast Sales of Home and Garden by Category: Value 2020-2025
  • Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources