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Home Improvement in Argentina

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    Report

  • 18 Pages
  • June 2025
  • Region: Argentina
  • Euromonitor International
  • ID: 2219021
In 2024, home improvement in Argentina recorded robust growth, driven by a thriving DIY culture, heightened economic pressures, and the increasing digitisation of retail. As consumers sought cost-effective ways to enhance their living environments, demand surged for tools, affordable materials, and decorative items suited to self-led renovations.

The Home Improvement in Argentina report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Bathroom and Sanitaryware, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Improvement market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • DIY culture and digital platforms reshape home improvement in Argentina
  • Leading players invest in operational efficiency and sustainability to drive competitive advantage
  • Non-grocery retailers dominate due to breadth of offering and omnichannel presence
PROSPECTS AND OPPORTUNITIES
  • Economic uncertainty slows growth, but DIY culture sustains market engagement
  • Rental demand, renovations and suburban growth to reshape housing and home improvement needs
  • Emerging technologies expected to elevate customisation, efficiency and smart living
CATEGORY DATA
  • Table 1 Sales of Home Improvement by Category: Value 2019-2024
  • Table 2 Sales of Home Improvement by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Home Improvement: % Value 2020-2024
  • Table 4 LBN Brand Shares of Home Improvement: % Value 2021-2024
  • Table 5 Distribution of Home Improvement by Format: % Value 2019-2024
  • Table 6 Forecast Sales of Home Improvement by Category: Value 2024-2029
  • Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2024-2029
HOME AND GARDEN IN ARGENTINA
EXECUTIVE SUMMARY
  • Home and garden in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retail developments
  • What next for home and garden?
MARKET DATA
  • Table 8 Sales of Home and Garden by Category: Value 2019-2024
  • Table 9 Sales of Home and Garden by Category: % Value Growth 2019-2024
  • Table 10 NBO Company Shares of Home and Garden: % Value 2020-2024
  • Table 11 LBN Brand Shares of Home and Garden: % Value 2021-2024
  • Table 12 Penetration of Private Label in Home and Garden by Category: % Value 2019-2024
  • Table 13 Distribution of Home and Garden by Format: % Value 2019-2024
  • Table 14 Distribution of Home and Garden by Format and Category: % Value 2024
  • Table 15 Forecast Sales of Home and Garden by Category: Value 2024-2029
  • Table 16 Forecast Sales of Home and Garden by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources