Homewares in Thailand

Homewares managed to achieve only small positive sales in Thailand in 2024, due to a combination of economic pressures and evolving consumer behaviours. Rising living costs, particularly in utilities and food, led nearly half of Thai households to report a decline in financial wellbeing, prompting consumers to reduce non-essential spending and focus on necessities. This shift adversely affected discretionary categories like dinnerware, cutlery, and cookware.

The Homewares in Thailand report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2029 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Dining, Kitchen.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Homewares market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.