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Sun Care in Turkey

  • ID: 222030
  • Report
  • April 2021
  • Region: Turkey
  • 27 Pages
  • Euromonitor International
A drop in demand for sun protection was seen during lockdown in Q2 of 2020. The usual increase in demand in summer did not happen as not many consumers were not able to go on holiday due to travel restrictions as a result of the COVID-19 pandemic.

The Sun Care in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sun Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown

SUN CARE IN TURKEYKEY DATA FINDINGS
2020 IMPACT
  • Lockdown and travel restrictions due to COVID-19 negatively impact sales in 2020
  • Increasingly popularity of high SPF and anti-ageing products
  • Nivea maintains its lead in sun care with its stalwart Nivea Sun brand

RECOVERY AND OPPORTUNITIES
  • Lifting of travel restrictions and growing awareness of the importance of sun protection to support future sales
  • Growth of natural ingredients and dermocosmetics
  • Share gain of affordable and effective private label products in a time of declining purchasing power

CATEGORY DATA
  • Table 1 Sales of Sun Care by Category: Value 2015-2020
  • Table 2 Sales of Sun Care by Category: % Value Growth 2015-2020
  • Table 3 NBO Company Shares of Sun Care: % Value 2016-2020
  • Table 4 LBN Brand Shares of Sun Care: % Value 2017-2020
  • Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2017-2020
  • Table 6 Forecast Sales of Sun Care by Category: Value 2020-2025
  • Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2020-2025

BEAUTY AND PERSONAL CARE IN TURKEY
EXECUTIVE SUMMARY
  • COVID-19 impact on beauty and personal care
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for beauty and personal care?
  • Chart 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
  • Chart 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025

MARKET DATA
  • Table 8 Sales of Beauty and Personal Care by Category: Value 2015-2020
  • Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  • Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
  • Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
  • Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
  • Table 14 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
  • Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
  • Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
  • Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown