Personal Finance & Money Management Software Developers in the US - Industry Market Research Report

Making bank: The industry's consumer base will increase as young consumers enter the workforce

The industry gives consumers eyes and ears into the increasingly digital world of personal finance. Finance has continued to grow by integrating with financial institutions, offering highly personalized advice, and negotiating with companies to reduce bills. While the greater economy experienced a temporary setback during COVID, financial software revenue grew, driven by people rushing to create budgets and get finances in order. Financial software revenue has grown at a CAGR of 2.8% to $4.1 billion over the five years to 2023, including an increase of 3.4% in that year alone. Meanwhile, profit has fallen due to advances in product offerings by the largest technology companies and a growing number of competitors offering advice.

Companies in this industry create personal finance management software. Products are aimed at helping users manage disparate financial holdings. Software will often provide single-password access to multiple sources and provide some account aggregation functionality. This industry includes both packaged software and online-only software.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry's key players and their market shares.